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What is a Customer Experience Maturity Model? The Customer Experience Maturity Model (CX Maturity Model) is a strategic framework used to evaluate and improve how effectively a company delivers consistent, personalized, and meaningful experiences across the customer journey. It assesses an organizations current level of customer experience (CX) capability and provides a roadmap for evolving toward a more customer-centric, data-driven, and experience-led culture.
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We need to reshape and transform our future We are in a world of re-calibrating our business, where to invest and who to partner with. Firstly we have to cut-away much of our existing approaches and thinking of how we organize and operate. Opening our minds to the alternative of being in a collaborative network, sharing in value and worth. Having a reliable network to plug into and exchange views in confidence and speedily is vitally important.
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ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Defrosting the Workplace: Why Warm Leadership Is the Future of Organizational Growth In a world defined by volatility, rapid change, and increasing digital disconnection, many organizations are asking the same question: What kind of leadership do we need now? The answer may not lie in new technology or performance metricsbut in something profoundly human.
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My friend, the global activist Srdja Popovi, once told me that the goal of a revolution should be to become mainstream, to be mundane and ordinary. If you are successful it should be difficult to explain what was won because the previous order seems so unbelievable. Yet todays cult of disruption demands that we constantly change and pivot only to change and pivot some more.
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Business Innovation Brief brings together the best content for business innovation and strategy professionals from the widest variety of industry thought leaders.
My friend, the global activist Srdja Popovi, once told me that the goal of a revolution should be to become mainstream, to be mundane and ordinary. If you are successful it should be difficult to explain what was won because the previous order seems so unbelievable. Yet todays cult of disruption demands that we constantly change and pivot only to change and pivot some more.
Every innovator eventually faces the same question: Should I protect this idea or share it freely? For most of my career, I watched people fiercely guard their intellectual property, insisting on NDAs before even hinting at their concepts. I chose a different path—and discovered something counterintuitive that transformed my approach to innovation.
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Innovation is key to overcoming crises. This guide outlines how businesses can navigate uncertainty by adapting strategies, embracing open innovation, and strengthening resilience. Learn how to reassess business models, engage external expertise, and build a robust innovation ecosystem. Explore the three phases of crisis response—from immediate adaptation to long-term transformation—and discover how collaboration accelerates progress while reducing costs.
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Microsoft Fabric continues to reshape the data and AI landscape, and FabCon 2025 was the perfect stage to showcase its transformative journey. As a unified data platform powering over 19,000 organizations and 74% of Fortune 500 companies, Microsoft Fabric has become the go-to ecosystem for modern data management, AI, and analytics. FabCon 2025, held from March 31st to April 2nd at the MGM Grand in Las Vegas, brought together data professionals, partners, developers, and enthusiasts for an electr
GUEST POST from Art Inteligencia Alright, let’s dive deep into the fascinating case of the Kawasaki Corleo, a hydrogen-powered four-legged robot, and dissect it through the lens of human-centered change and innovation. As our founder Braden Kelley would tell you, it’s not simply a matter of “yes” or “no.
Delays, missed targets, and stalled momentum are the reality for a significant share of product launches. In fact, its estimated that 45% of product launches are delayed by at least one month, and 20% fall short of internal performance targets (Source: Gartner ). These aren’t failures of creativitytheyre often the result of fragmented processes, misaligned teams, and unclear execution across the product development cycle.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
What is a Content Marketing Strategy? A content marketing strategy is a comprehensive plan that outlines how an organization will create, publish, distribute, and manage content to attract, engage, and retain a clearly defined audienceand ultimately drive profitable customer actions. It aligns content with business goals, target audiences, brand voice, and customer journey stages , ensuring that every piece of content serves a strategic purpose.
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