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All this, calls for more organic, innovative and learning organizations that are lead by strategic leaders ( Greiner, 2004 ). Think about The Lean Start-Up (Ries), Agile, Business Model Generation (Osterwalder) and Customer Development (Steve Blank). Many popular tools are based on this process view on organization design.
The Lean Startup (Ries). The Lean Enterprise. Focus stage: Growth Published: 2004 more…. Focus stage: Early-stage Published: 2004 more…. Innovation & Entrepreneurship (Bessant). Please drop a comment if you would like one or more methodologies included in this overview. The list is almost random.
Innovation and Entrepreneurship by Peter Drucker In this classic book published in 1985, Peter F. Drucker “presents innovation and entrepreneurship as a practice and a discipline.” He focuses on the Practice of innovation, Practice of entrepreneurship, and Entrepreneurial strategies. High praise indeed.
The obvious targets were people in the field of innovation — those working in strategy, R&D, business development, and entrepreneurship. Then one evening, at a client dinner, a strategy executive sitting next to me leaned over and said, "Your side-door strategy has been nothing short of brilliant." Yahoo declined (as did others).
That was the general consensus after one of my favorite HBS classes: an entrepreneurship case on a company called Tickle. After five years, in 2004, Tickle was profitable with more than $20 million in revenue; it received an acquisition offer for $100 million, as well as IPO entreaties. Career planning Entrepreneurship'
For example, the now ubiquitous and much beloved Fiat 500 was first unveiled by Sergio Marchionne, no stranger to showmanship, at the Geneva Motorshow in 2004 following the buzz generated by the 2001 re-launch of the Mini-Cooper by BMW. Some large corporations, like Comcast, have launched venture investing arms.
Agile development laid the intellectual groundwork for the Lean movement in entrepreneurship, which further pushed business leaders to organize their business model and product development work around a series of experiments, testing critical hypothesis along the way.
As we have seen with the recent speed bumps at highfliers like Groupon and Zynga, taking "lean startups" from foundation to creating sustainable, scalable, profitable business models is a very rare and special task. TripAdvisor, in effect, was a model lean start-up with an engineering-driven, product-focused founder. Scaling is hard.
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