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IDEA 2008: An Interview with Bill DeRouchey

Boxes and Arrows

As IDEA 2008 draws closer, the IA Institute is conducting a series of interviews with the speakers for the conference. I had been an information architect working strictly on web projects from 2000-2004, either within an agency or as a consultant, respectively before and after the tech collapse. So I had many angles on "tech."

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How to Keep Innovating in an Economic Downturn

Innov8rs

Innovators are forced to give up on initiatives, projects, and resources. In this context, innovators wonder how to get ideas across, how to continue projects, what back-up solutions to find and how to keep innovation afloat. The long-horizon projects are the first to go and this leads to an unbalanced innovation portfolio.

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The Personality of a Business: More Than Just a Brand Image

Tullio Siragusa

Carving an Identity: Different Strokes for Different Brands In a market teeming with competitors, what sets a brand apart? The Game-Changer Example: Tesla or Spotify Imagine entering a traditional market and rewriting the rules. Launch a limited edition to sense the market pulse. Their brand personality?

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First 3 predictions for post-COVID world

Jeffrey Phillips

The rule of the boomers has been been a short ride, from the 1990s till today, and mostly a sugar high, fueled by a rapidly rising stock market and cheap money, but leaving little behind in terms of infrastructure. But what happens when at least two important legs of the real estate market weaken or collapse?

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Innovate, Adapt, Overcome: How to Beat a Recession with Idea Management & Continuous Improvement

Qmarkets

job losses skyrocketed during the peak recession years 2008-2010 Given the devastating impact of the 2007-08 financial crisis, it’s little wonder that companies worldwide are sensitive to omens of a new “great recession”. To gain that all-important edge, it’s advisable to survey the marketplace – through crowdsourcing projects, ?

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Alignment Diagrams

Boxes and Arrows

Indi Young developed this technique and detailed it in her book Mental Models (Rosenfeld Media, 2008) [2]. Often designers aren’t called in until after a project is already set up. Alignment diagrams, however, really need to impact decisions much earlier in the process—before a project even starts. Footnotes. [1]

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Case study of agile and UCD working together

Boxes and Arrows

People make or break any project. The brief In 2008, we were tasked with resurrecting a tired, old, and ineffective site. The new site was considered as an entirely new project with a separate budget and scheduled into longer term. The boundary spanner needs to be aware of the individual issues the project faces.