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New Product and Development Service Process (Hauser). New ProductDevelopment Front End (Khurana). Stage-Gates NPD Process (Cooper). Revolutionizing ProductDevelopment (Wheelwright & Clark). New ProductDevelopment Funnel (Katz). Open Innovation (Chesbrough).
When it comes to innovation, businesses can often find it seemingly impossible to generate completely new ideas. In these early stages of productdevelopment, it can sometimes seem like all of the good ideas have already been taken. However, maybe we don’t need completely new ideas; simply a reinvention of an old classic.
ITONICS identified this gap already back in 2009 and became the digitizer in innovation management. Trend and technology scouts around the world are now in a position to share their bundled insights with the community and thereby drive the innovationprocess. Her motto: It never gets boring!
It is typically based on sales innovation (see below) and market innovation. There will be a structured innovationprocess for products and services organised in platforms for product or service lifetime management and product or service document management.
It is typically based on sales innovation (see below) and market innovation. There will be a structured innovationprocess for products and services organised in platforms for product or service lifetime management and product or service document management.
For those who believe in the promise of open innovation, the 2009 startup Quirky was an exceptionally exciting company. Founded by entrepreneur Ben Kaufman, Quirky developed a platform that connected the company with outside inventors and project contributors. Marrion Barraud for HBR.
Though traumatic, the restructuring of GM and Chrysler, including a major reduction in overhead, led to their resurgence since 2009. SpaceX developed a plan for sustaining the lower-cost business model over many years. To date, SpaceX is saving the government billions by self-funding development costs rather than charging them back.
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