Overcome the Customer’s Concern – Transfer the Risk
Destination Innovation
JUNE 5, 2019
During the economic depression which followed the financial crash of 2009 car sales slumped across America. Once they gained this insight Hyundai decided on a daring marketing strategy. Hyundai saw its share of the US automobile market rise from 3.0 The lesson for marketers is to keep asking ‘why? ‘ Why are they worried?
Let's personalize your content