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Open Sourcing May Be Worth the Risk

Harvard Business Review

We open sourced Mobify.js , our core framework that enables web developers and designers to create a mobile-friendly version of their website. Andre Charland's company, Nitobi Software, was recently purchased by Adobe after open sourcing its flagship product, PhoneGap, in 2010. Is it worth it?

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7 Reasons Your Company Can’t Hire

Harvard Business Review

But transparency can be a huge advantage from a recruiting perspective – especially if the company is offering compensation packages at the market rate or better. This approach wouldn’t fly in advertising or marketing, where segmenting target audiences by demographic underlies every message we read, hear or see in media.

Company 12
article thumbnail

Open Sourcing May Be Worth the Risk

Harvard Business Review

We open sourced Mobify.js , our core framework that enables web developers and designers to create a mobile-friendly version of their website. Andre Charland's company, Nitobi Software, was recently purchased by Adobe after open sourcing its flagship product, PhoneGap, in 2010. Is it worth it?