Great to Good
IdeaSpies
AUGUST 31, 2018
Between 1996-2001, Jim Collins’ team researched and wrote a bestselling book called Good to Great. Most of them were organizations that ‘make and sell’ products (Abbott Laboratories, Kimberly-Clark, Philip Morris, and Gillette Company). The title of this piece is ‘Great to Good’. The management consultant giant McKinsey and Co.
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