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More info: Steen, Manschot & De Koning (2011). This is more a philosophy than a concrete activity, but at least it is fair to say that the process of opening up your data and tapping into open data is an activity. Searching for and using open data is an effective and efficient Open Innovation tool. Weiblen, 2014 ).
For some time now we’ve been living into a smarter world filled with BigData and analytics, and a more connected one that’s been described as “ the internet of things.” ” In this world, customers expect their suppliers to surround their products with data services and digitally enhanced experiences.
For example, insurance companies face technological uncertainty that comes from how bigdata and analytics investments will drive revenue; whereas demand is based on highly predictable demographics. If you’re in the upper-left quadrant, you are with industries that face high demand uncertainty but low technological uncertainty.
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