Creating Innovation Connections as the Customer Advocate
IdeaScale
DECEMBER 27, 2016
They did just that, and by 2011, e-books sales surpassed sales of print books. In fact, by April 2011, Amazon became the world’s largest e-book retailer. They can find product reviews—whether positive or negative, can post their own reviews, can interact with other customers, and can even sell their used products back to others.
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