2011 Internet of things Marketing 
Innovation 360 Group
JUNE 2, 2015
The term first surfaced at the Hannover Messe Industrial Fair in 2011, with the theme Industry 4.0. The concept is connected to the Internet of Things, and provides that any product in the production chain can carry information about where and how, with the result that the factory is be able to organise itself.
Innovation 360
JUNE 2, 2015
The term first surfaced at the Hannover Messe Industrial Fair in 2011, with the theme Industry 4.0. The concept is connected to the Internet of Things, and provides that any product in the production chain can carry information about where and how, with the result that the factory is be able to organise itself.
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Technology Created
NOVEMBER 29, 2013
Why would it be important to dig into events such as the introduction of the Model A by Henry Ford in 1927 or the failure of IBM to react to Microsoft’s entry into the PC market in the early 1980’s? Why would they simply not be able to more effectively and easily move to a new market and opportunity as they occur? 2] “Timeline.”
Steve Blank
NOVEMBER 1, 2017
In his Harvard Business Review article summing up his tenure, Immelt recalls that the two things that influenced him most were Marc Andreessen’s 2011 Wall Street Journal article “ Why Software Is Eating the World, ” and Eric Ries’s book The Lean Startup. During Jeff Immelt’s tenure GE’s stock-market value fell by about half.
Harvard Business Review
MAY 24, 2013
Digital marketing is evolving as fast as any other medium on our tablets, smartphones, Google Glass and beyond. By 2020, most interruptive marketing will be gone. I''m going to like things, or I won''t like them, and you will have to earn that from me. The idea of having a separate marketing department is going to vanish.
Harvard Business Review
JULY 4, 2014
In Big Bang disruption, rule-changing innovation leads to the creation of entire product lines (or the destruction of whole markets) essentially overnight, with disrupters coming from outside the industry that they are disrupting. insurance aggregator beatthatquote.com in 2011 and has since launched price comparison sites in the U.K.,
Harvard Business Review
APRIL 12, 2016
But in addition to such familiar jobs such as engineer, consultant, or financial analyst, we’re increasingly seeing new job titles emerge: forensic technologist, digital storyteller, and marketing automation manager. Labor market data tell us that these “hybrid” jobs are rapidly on the rise.
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