Digital Tonto

JANUARY 7, 2024

GDP would fall by 14% and the ad market, which fueled the media business I ran, fell by 85%. Related posts: Why 2020 Is Shaping Up To Be A Pivotal Year 2012 – The Year of the Interface 2010 – The Year Everything Was Supposedly Dead; 2011 – The Year of Scale and Synergy Top Posts of 2009 2015: The Year The Cloud Bursts

Artificial Inteligence 164

Artificial Inteligence Video Technology Change 164

Christensen Institute

AUGUST 1, 2022

In our recently published paper titled Leveraging Market-Creating Innovations to Solve Brazil’s Education Paradox , we describe how Brazil currently spends more money on education than its Latin American peers, however much of the outcome of its education system is subpar to theirs in comparison.

Marketing 77

Marketing Innovation Course System 77

Idea to Value

JANUARY 26, 2021

Here is the original image of the Ambition Matrix from the article: Original Image of the Ambition Matrix from HBR 2012. ”, which relate to which customer groups and markets you are trying to sell to. Transformational: Breakthrough innovations for markets that don’t yet exist in the business (or even the world).

Underperforming Technical Team 156

Underperforming Technical Team Software Review Innovation Project 156

CorporateIntel

DECEMBER 18, 2012

Frequent readers of this blog know that I am obsessed with the concept of creative destruction , the intangible but daunting market force where an invention that is vital takes out that which has become defunct, and the nascent replaces the established. Was anything really lost if this was just a merger? What went wrong?

Underperforming Technical Team 40

Underperforming Technical Team Creativity Technical Review Analysis 40

Jeffrey Phillips

SEPTEMBER 6, 2017

What we are seeing now is the aftermath of too little innovation and too much marketing. But more importantly the robots were an exploration of an adjacent market or customer group. The apocryphal story is that Lego discovered lead users building robots with basic Legos and entered the market with their own product.

Innovation 124

Innovation Innovation Programs Marketing Course 124

Paul Hobcraft

NOVEMBER 29, 2016

Increasingly we are seeing a growing dissatisfaction on the impact that innovation is having; in growth, in returns, in market and customer impact. Posted on November 9, 2012. Posted on July 30, 2012. The period of 2012 to 2014 was a far from quiet time. There is a search for new solutions. Posted on August 20, 2013.

Innovation 120

Innovation Collaboration Disruption Guidelines 120

BrainZooming

FEBRUARY 26, 2018

What can we do to deliver innovations when they need to get to market vs. when we’re done tinkering? Branding and Marketing. What opportunities will let us grow by 100x the amount and variety of valuable content our brand produces for customers? Which of our internal systems have value for other brands like ours that we can sell?

Creative Thinking 89

Creative Thinking Creativity Company eBook 89

Paul Hobcraft

MAY 15, 2018

Google, a leader in AI introduced in 2012 “Knowledge Graphs”. The industrial application of Knowledge Graphs will build the significant “domains of meaning” that is presently isolated in silo’s, caught up in single ownership, or trapped in known locations like R&D, Production, Marketing that are not linked.

Artificial Inteligence 256

Artificial Inteligence Technical Review Data Software Review 256

Destination Innovation

OCTOBER 22, 2015

In 1976 Kodak enjoyed 90% market share of film sales and 85% share of camera sales in the USA. Yet in 2012 it filed for Chapter 11 bankruptcy – laid low by the switch from film based photography to digital photography. Kodak entered the digital camera market late but by 2001 they were number 2 in the USA behind Sony.

Disruption 100

Disruption Trends Examples Marketing 100

Jeffrey Phillips

JULY 8, 2016

They were in a desperate fight with Fuji to retain market share in film, as the digital camera sales were ramping up. Products As the company grows and develops products, part of its flexibility is lost, because it must sustain the products and protect market share. For many firms this is the start of inertia and inflexibility.

Innovation 113

Innovation Marketing Change Disruption 113

Boxes and Arrows

JULY 2, 2013

3 Our emotional responses to the marketing, purchase, and use of products combine over time to create emotional experiences, which further combine to create emotional relationships. adapted from: (Sanders, 1992), image: (van Gorp, 2012). Demir, 2008), diagram: (van Gorp & Adams, 2012). Designing relationships. Design Goals.

Design 95

Design Examples Learning Marketing 95

Stephen Shapiro

FEBRUARY 25, 2020

January 2012: Although I planned to fully develop the Challenge Toolkit in 2012, it got sidetracked by other ideas that launched that year, including my 30-day Innovation Challenge , new branding, a new website, and a Personality Poker® revamp. November 2019: My focus moved from the book creation to marketing.

Video 98

Video Software Review Technical Review Tools 98

BPI Thought Leadership Commentary

JUNE 3, 2015

& Call it “mis-ruptive” innovation: breaking into a major new market by accident – and then storming that market by sticking to the same, humble business model devised for the original market.& & In 2012, the founders of Snapt& not only didn’t know what their.

Marketing 40

Marketing Company Disruption Innovation 40

Tullio Siragusa

JULY 24, 2023

Result: Kodak’s failure to innovate and adapt to digital technology ultimately led to bankruptcy in 2012. A command-and-control culture slows down decision-making processes, making it harder for a company to respond to changes in the market promptly.

Design Thinking 108

Design Thinking Design Culture Underperforming Technical Team 108

Imaginatik

JANUARY 13, 2017

Nearly all of their brands were struggling with stagnant or declining market share. At most large corporations, if there’s a groundbreaking new technology or market trend, someone is aware of it. Download the paper now: The Art of the Possible – Future Building’s Crucial Role in Driving Innovation Impact ].

Learning 100

Learning Innovation Trends Innovation Programs 100

BrainZooming

SEPTEMBER 16, 2015

Suppose you are a marketing professional or a non-marketing leader wanting to go deep in learning about what digital marketing should be doing for your organization’s success. Digital Learning and the Realtime Marketing Lab Tour. The Realtime Marketing Lab Tour in a City Close to You. Chicago, September 21, 2015.

Marketing 40

Marketing Learning Strategy Strategy 40

IdeaScale

JANUARY 31, 2017

A 2012 study found that companies that allocated about 70% of their innovation activity to core initiatives, 20% to adjacent ones, and 10% to transformational ones outperformed their peers. With aggressive marketing to dentists and common Americans, Listerine became a runaway success in the 1920’s as a treatment for chronic bad breath.

Product Innovation 100

Product Innovation Innovation Technical Review Disruption 100

BrainZooming

JANUARY 21, 2016

Our buddies at Armada Corporate Intelligence addressed what sections you should include in your go to market strategy plan in their “Inside the Executive Suite” feature. 10 Sections Your Go to Market Strategy Plan Should Include via Armada Corporate Intelligence. The term “go to market” strategy cropped up perhaps fifteen years ago.

Strategy 40

Strategy Strategy Marketing eBook 40

Paul Hobcraft

DECEMBER 6, 2017

Managing cash, balancing this out with your liabilities and obligations, knowing your market dynamics, and equally, having a good understanding of where the future growth lies, are all essential for managing any healthy business. More of his businesses were far more vulnerable than he realized to the changes taking place in theie markets.

Technical Review 140

Technical Review Underperforming Technical Team Software Review Industry 140

Adam Hartung

AUGUST 2, 2015

Because once in a growth stall the company has already missed the market shift, and competition is taking customers quickly in new directions. The old leader, like eBay, keeps setting aggressive targets for its business, and tells everyone it will find new customers in remote geographies or vertical markets.

Marketing 36

Marketing Disruption Competition Leadership 36

Michael Roberto

MARCH 13, 2025

The stock market reacted positively to the news of the strategy changes at Southwest. They wrote: A comparison of the business models of the 26 [European] airlines in 2004 and 2012 revealed a decrease of distance of nearly 19 percent. The firm pressed Southwest to add five new board members in October.

Strategy 26

Strategy Strategy Comparison Industry 26

Idea to Value

OCTOBER 14, 2016

By 2012, this had grown to about 66% of the population. This huge market means there is ample room for large numbers of new entrants every year to offer new services. startups are able to exploit the knowledge, infrastructure, manufacturing capabilities and market size which the big dragons helped build.

Innovation 100

Innovation Creativity Design Trends 100

Adam Hartung

DECEMBER 7, 2019

In 2012, I wrote a post, "The Day TV Died". The trends were visible- Netflix was poised to explode and was the stock to own. What's your ad plan today?

Trends 55

Trends Marketing Strategy Strategy 55

Paul Hobcraft

OCTOBER 22, 2017

Constant improvement often makes up the business as it continually improves on its offering and we are all caught up in this, as technology is continually changing, allowing us to apply what we are learning and as we plug into the feedback we are getting from the market. Then we have system imbalance to contend with in innovation.

System 147

System Innovation Design Resources 147

Strategyzer Innovation

APRIL 15, 2019

While generating new ideas and inventing new technologies is important, it is even more important for innovators to identify the unknowns that have to be true for their ideas and technologies to succeed in the market. Google constantly improving their search engine), taking existing products to new markets (e.g. Amazon launching AWS).

Innovation Management 65

Innovation Management Management Technical Review Innovation 65

Leanstack

MARCH 14, 2019

How do you define traction and measure product/market fit? - March 9, 2012 - Running Lean Meta-Process - Lean Canvas Continuous Innovation Framework 2.0? How do avoid your own biases during problem interviews? - How do you prioritize riskiest assumptions? - How do you manage innovation/idea portfolios?

LEAN 76

LEAN Design Thinking Design Roadmap 76

Christensen Institute

APRIL 4, 2023

Despite concerted efforts and hard-won gains by some, 155 countries have made no significant progress against corruption or have declined since 2012.” One particular type of technology called market-creating technology is able to create abundance. That’s because technology doesn’t exist in a vacuum.

Technology 70

Technology Marketing Engagement Culture 70

Boxes and Arrows

MAY 22, 2012

Podcast Summary In this episode Chris Baum speaks with Donna Spencer , Lynne Polischuik , Justin Davis and Erin Jo Richey at the 2012 IA Summit about their interactive panel discussion Taking the Plunge: Diving Into Indie UX. Download mp3 (audio only) Download m4a (with visuals, requires iTunes, Quicktime, or similar). ” Thanks!

Project 65

Project Design Marketing How To 65

Boxes and Arrows

FEBRUARY 9, 2016

In our combined 15+ years experience working with clients in our respective industries ( digital marketing and technical communication ), we have been amazed with how many folks want to rush to design before they have content goals in place. The Journal of Consumer Marketing , 26(4), 286-298. 2012, March 2). Strategy first.

Design 83

Design Strategy Strategy Data 83

Stephen Shapiro

AUGUST 14, 2018

billion in investment, the Revel Casino opened its doors to the Atlantic City Boardwalk on April 2, 2012. The Revel Casino opened April 2012. It chose policies and a design that was intended to help it stand out in a crowded market. Being different is not the same as being differentiated… After years of development and $2.4

Innovation 56

Innovation Design Policies Competition 56

Brunner

JULY 29, 2022

Following Brunner’s recommendation, The Home Depot Rental sought to reach Millennials through a series of campaigns on TikTok, which is hugely popular with Gen Z, born between 1997-2012, as well as Millennials. . Explore opportunities to make the most of its potential for your marketing goals. . Hootsuite: What is TikTok?

Video 75

Video Company Project Groups 75

Idea Drop

SEPTEMBER 4, 2017

They filed for bankruptcy in 2012. Each CEO was so ignorant of history that they presented the same business plan over and over again, until Netflix was ready to take their market share with a bulletproof online offering. Lesson: If you don’t do it, someone else will.

Company 68

Company Innovation Software Review Technical Review 68

Boxes and Arrows

MAY 14, 2013

The iPad hit the market about three years ago, quickly becoming disruptive by creating a user need where there previously was none. The Windows 8 tablet has recently entered the market, and so has the iPad mini. Mobile or not, the tablet market is here to stay and, directly or indirectly, users will tell us what features to build next.

Design 102

Design Technical Review Strategy Strategy 102

hackerearth

MARCH 28, 2018

NASA 1960), market pull (e.g. Samsung Galaxy with touchscreen technology in 2012). Disruptive technologies will usher in “machine-mediated conversational marketing” to transform content marketing by delivering the most relevant and personalized content to the audience, while enhancing customer experience and improving engagement.

Technical Review 75

Technical Review Artificial Inteligence Trends Technology 75

Qmarkets

MARCH 16, 2018

As increased consumer awareness transforms markets and government policy, and as technology creates so many unexpected shortcuts, I believe that this trend will only continue in the future. had a chance to gauge the American consumer’s interest in high-end gems before they entered the market. Because Tiffany & Co.

Innovation Management 69

Innovation Management Change Management Technical Review 69

ImagineNation

FEBRUARY 23, 2022

I was first introduced to gamification when I met Mario Herger , in 2012, when he was a Senior Innovation Strategist at SAP Labs LLC, in Israel, as a participant in his two-day gamification workshop for Checkpoint security software. Evolution of the gamification market. million in 2020 and is expected to reach USD 38.42

Learning 59

Learning Underperforming Technical Team Collaboration Trends 59

CorporateIntel

DECEMBER 30, 2012

All week I have been trying to devise a clean getaway post for the year 2012 and it has been a struggle. I referred to a recent hiring notice from the Obama 2012 campaign. And it won the 2012 campaign. The lesson here is hardly isolated to politics , it is a story of marketing at large.

Data 40

Data Marketing Strategy Strategy 40