2012 Marketing Underperforming Technical Team 
Idea to Value
JANUARY 26, 2021
Originally developed by the strategy consultants at Monitor (now part of Deloitte) and made famous by a breakthrough article in Harvard Business Review by Geoff Tuff and Bansi Nagji, the Ambition Matrix is a tool which helps companies identify ways to execute their strategy around where to play and how to win.
BrainZooming
FEBRUARY 26, 2018
What would we halt if we stopped doing anything that might be remotely bad for customers? What can we do to deliver innovations when they need to get to market vs. when we’re done tinkering? This Brainzooming strategy eBook features links to 600 proven questions for: Developing Strategy. Branding and Marketing.
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Tullio Siragusa
JULY 24, 2023
Result: Kodak’s failure to innovate and adapt to digital technology ultimately led to bankruptcy in 2012. This lack of trust leads to poor collaboration, hampers problem-solving, and ultimately affects the overall success of the company. Result: This empathetic redesign led to increased market share and strong customer loyalty.
CorporateIntel
DECEMBER 18, 2012
Frequent readers of this blog know that I am obsessed with the concept of creative destruction , the intangible but daunting market force where an invention that is vital takes out that which has become defunct, and the nascent replaces the established. Can you imagine a good reason to continue two separate editorial teams?
Paul Hobcraft
DECEMBER 6, 2017
Managing cash, balancing this out with your liabilities and obligations, knowing your market dynamics, and equally, having a good understanding of where the future growth lies, are all essential for managing any healthy business. More of his businesses were far more vulnerable than he realized to the changes taking place in theie markets.
Boxes and Arrows
JANUARY 29, 2015
In the previous article we talked about why site optimization is important and presented a few important goals and philosophies to impart on your team. We created the following minimum completion criteria for my past team at DIRECTV Latin America. I’d like to switch gears now and talk about more tactical stuff, namely, process.
ImagineNation
FEBRUARY 23, 2022
I was first introduced to gamification when I met Mario Herger , in 2012, when he was a Senior Innovation Strategist at SAP Labs LLC, in Israel, as a participant in his two-day gamification workshop for Checkpoint security software. Evolution of the gamification market. It seems this prediction is now an idea whose time has come!
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