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Cognitive Dissonance: Why it is so hard to accept two contradictory thoughts

Idea to Value

A 2014 fMRI study and a 2009 fMRI study found that dissonance was associated with increased neural activation in brain regions including the anterior cingulate cortex (ACC), anterior insula, inferior frontal gyrus, and precuneus. Interestingly, it seems like multiple parts of the brain are affected by processing cognitive dissonance.

Study 178
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Five Lessons from the Apple Car’s Demise

Innovation Excellence

GUEST POST from Robyn Bolton In 2014, rumors started to circulate that Apple was developing a self-driving autonomous car to compete with Tesla. At the end of February 2024, rumors circulated that Apple was shutting down “Project Titan,” its car program.

Project 97
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Why Does the Government Need Innovation Now?

IdeaScale

The Partnership for Public Service, Deloitte, and Hay Group recently released their 2014 report on the Best Places to Work in the Federal Government. Increase employee engagement with new projects and policies. Innovation seems to be the buzzword these days when it comes to technology, business, policy, and everything in between.

Policies 100
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yet2’s Diverse Project Work Uncovers Cross-Industry Innovation Opportunities

Yet2

Since 2014, we have scouted innovation across 19 industries and 44 categories. Project diversity exposes us to creative and unexpected possibilities allowing us to stay on innovation’s cutting edge. Take a look at this thematic breakdown of our project history since 2014! For any open innovation inquiries, contact yet2!

Project 52
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So Where Is Innovation Heading?

Paul Hobcraft

They point out that since 2014, only four types of innovation and that are all related to digital, have grown increasingly in importance in their pursuit by companies. BCG rightly is pointing out from their research that digital innovation is just taking over everywhere. The road you take will decide where innovation is heading for you.

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Why we should focus on Innovation Governance

Paul Hobcraft

It offers project empowerment, leveraging and steering ideas, concepts and ambition. I do recommend a really excellent book, brought out in 2014 that provides a really detailed look at Innovation Governance. A primary role is to stimulate, not dictate and take or encourage action, it needs to orchestrate and lead.

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Does the Stock Market Inhibit Innovation?

Destination Innovation

His 2014 report, Does Going Public Affect Innovation? His conclusion is that these results suggest that the transition to public equity markets leads firms to reposition their R&D investments toward more conventional and safer projects. Apparently not.

Marketing 100