2020 Engagement Marketing 
Paul Hobcraft
JULY 30, 2020
It seems so simple doesn’t it – “bringing final ideas to market”. Here in Europe, it is often suggested that “Europe is the cradle of creativity”, perhaps but I think the United States is “the crucible of innovation”, it forges ideas and takes them to market far better. So easy to say, yet it does seem so very hard to achieve.
Paul Hobcraft
APRIL 9, 2020
We are in a very different time, a social distancing time that might lead to a different type of work, one that you will have to be forced to stand out from the crowd as a socially engaged person. You will need to begin to drive your significant engagement, not rely on others but your views and opinions ! Possible, very possible.
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Business and Tech
JUNE 21, 2023
Virtual reigns supreme When the pandemic hit in 2020, our ability to interact, sell, and purchase digitally became increasingly crucial to staying connected. To engage and retain customers, companies must be prepared to promptly meet buyers wherever they are with the information they need to close a deal.
Paul Hobcraft
SEPTEMBER 10, 2020
I have been consuming the latest flagship report, released today, 10th September 2020, by the IEA called “ Energy Technology Perspectives 2020. Electrolytic hydrogen routes for chemical production. Small modular nuclear reactors. Standardized building retrofits. Offers services valued by consumers. Passenger cars.
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Paul Hobcraft
NOVEMBER 22, 2020
He is a great teacher to engage with and passionate about diversity in opinion and knowledge sharing. The challenge closed for entry on 29th November 2020, so registration please go here. The 2021 winning team will receive €10,000 to help them bring their app to the market and the two finalists respectively €5,000 and €3,000.
InnovationManagement
OCTOBER 29, 2019
The post Why Experiential Marketing Is A Must In 2020 appeared first on Innovation Management. In fact, these ads are causing a pandemic known as “ad fatigue” and symptoms range from disinterest, boredom, and more. The problem is worsening.
Advertiser: ZoomInfo
47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.
Speaker: Cheryl Perkins, Founder and President, Innovationedge
Webinar participants will walk away inspired and motivated to advance their leadership skills from building new capabilities, changing culture, piloting several innovation approaches, to tailoring unique solutions to win in very competitive markets. January 28, 2020 9:00 AM PST, 12:00 PM EST, 5:00 PM GMT.
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