Remove 2022 Remove Engagement Remove Marketing
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Global Prosperity: 2022 Roundup

Christensen Institute

In 2022 we successfully drove that mission forward through both our research and community engagement. We completed 12 market-creating innovation bootcamps that introduced entrepreneurs across Africa to Professor Christensen’s most powerful insights on innovation and market creation.

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4 Tips for High-Ed Marketers to Engage Prospective Students

Brunner

Universities should take time to research where prospective students and their guardians are engaging and receptive to decision-driving content vs where they are going strictly for entertainment. If you’re seeing low engagement, maybe the platforms aren’t the problem…. This is where a well-thought-out strategy comes into play.

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Qmarkets recognized as Leader in the 2022 IDC MarketScape for Worldwide Retail Innovation Management Platforms

Qmarkets

TEL-AVIV, April 26 th , 2022. Qmarkets was recently named a Leader in the IDC MarketScape: Worldwide Retail Innovation Management Platforms 2022 Vendor Assessment (doc #US47455321, April 2022). Added Ofir Platner, VP of Marketing at Qmarkets. The report can be found here on IDC.com.

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Acuvate’s 2022 Year In Review Bidding farewell to one of Acuvate’s best years yet

Acuvate

And our most significant achievements in 2022 have been aligned with this goal. Solving complex global issues in 2022 The last few years at Acuvate have been about building a solution-led mindset, building platforms and solutions with AI, data, IoT and other cutting-edge technologies. So, let’s get right into it.

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New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Intent data can help B2B marketers reach active buyers earlier, influence their journey, and close more deals. While intent data can be game-changing for gaining attention, its true superpower is driving purposeful engagement toward purchase while reducing sales cycles and costs. Use intent data to improve program engagement.

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From Strategy to Revenue, Your B2B Website Is Your Most Important Marketing Channel 

Brunner

For B2B companies, your website is your most important marketing channel, from building brand awareness to generating leads. Valuable collateral to engage actions. Make sure you’re creating an experience everyone can engage in, with accommodations for users with special needs, in accordance with compliance guidelines.

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What are your innovation ambitions for next year?

Idea to Value

No, I am not talking about what you and your company’s high level goals are: … Increase market share … … Improve profit margins … … Be innovative … I am asking what specific ambitions you and your company have for next year. What are you hoping to achieve next year?

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Fuel the Engine of Product Growth with an Impeccable Framing Model

Speaker: Scott Sehlhorst - President, Tyner Blain

For this model to work, your product has to be genuinely desirable to the users you want to engage as the company's engine of growth. An approach to tackling the interdependent decisions of which problems to solve, to what degree, and for whom in a competitive market. August 23rd, 2022 at 12:30 pm PDT, 3:30 pm EDT, 8:30 pm GMT.