2024 Agile Marketing 
eZassi
MARCH 11, 2025
Unlike traditional venture capital, which primarily focuses on financial returns, CVC aims to drive innovation by accessing new technologies, markets, and business models. Through CVC, corporations can diversify their innovation efforts, mitigate risks, and stay agile in an uncertain business environment.
Paul Hobcraft
MAY 9, 2024
This iterative approach is driving innovation by ensuring that solutions are aligned with user needs and market realities. From linear to agile: Idea generation is now a continuous process, not a one-time event. This agility is driving innovation by enabling organizations to adapt to new opportunities and challenges quickly.
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CMOE
DECEMBER 21, 2023
As 2023 comes to a close, it is the perfect time to reflect on lessons we’ve learned throughout the year and plan for 2024’s uncertainties. By taking stock of these experiences, we can better plan for the upcoming year and foster a learning mindset to ensure that 2024 is a success.
Planview
JANUARY 22, 2024
was able to avoid recession in 2023 and consumer confidence is optimistic entering 2024, companies are still proceeding with caution, given the elevated (56%) chance of recession sometime in the next 12 months, according to the New York Fed’s recession probability model.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
We’ll explore how brands can integrate a modern commerce solution within their existing infrastructure to move faster, adapt to market changes, and fuel long-term growth without the risks of a full migration. Key Takeaways: ✅ Agility Without the Overhaul: How an extensible approach enables innovation while maintaining stability.
Thinkers360 - Thought Leader Interviews
AUGUST 2, 2024
In this edition, we speak with Matthew Lieberman who is the Chief Marketing Officer of PwC US/Mexico and an innovative executive at the crossroads of marketing, media, and technology. ML: I have a non-traditional background and am not a classically educated marketer.
Qmarkets
JANUARY 27, 2025
It evolves based on shifts in market trends, emerging technologies, and organizational needs. According to Boston Consulting Groups 2024 report, 83% of companies rank innovation among their top three priorities, yet only 3% feel fully prepared to achieve their innovation goals (source: Boston Consulting Group ).
Speaker: Jason Cottrell and Brian Walker
As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Distinguish credible vendors from the pretenders in a crowded market. 📅 June 20, 2024 at 9:30 am PT, 12:30 pm ET, and 5:30 pm GMT The era of all-in-one platforms is over.
Speaker: Paul Heller
As a result, the products that arrive in the market are not well aligned with the company’s goals. 📅 October 16, 2024 at 9:30am PT, 12:30pm ET, 5:30pm GT Most innovation work proceeds independently from company strategy. Register today!
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