eZassi

SEPTEMBER 26, 2024

Unlock Innovation Now and Implement in 2025 Maximize Your Year-End Budget with Challenge-as-a-Service As we enter Q4 of 2024, many companies are looking for smart ways to allocate their remaining budget while setting the stage for success in the new year.

Ideation 52

Ideation Innovation Programs Crowdsourcing Innovation 52

Harvard Business Review

JULY 31, 2024

During 2020-21 online grocery shopping soared from 3.4% to double digits as Covid-19 made customers reluctant to go into stores. Post Covid, online grocery shopping is still high, forecasted by Forrester (2021) to hit 10.4% How will grocery retailers service this new demand stream?

Marketing 120

Marketing Analysis Strategy Strategy 120

PlanBox Innovation

DECEMBER 21, 2023

As we embark on the “ corporate innovation odyssey ” that is 2024 (as Planbox CEO Ludwig Melik calls it), equipping ourselves with the right features in our innovation toolkit cannot be overstated. But what exactly constitutes “must-have” features for innovation management in 2024? Follow me on LinkedIn.

Innovation Management 52

Innovation Management Management Underperforming Technical Team Brainstorming 52

Norbert Bol

NOVEMBER 9, 2024

The main drivers for these investments are: Cost Reduction and Energy Efficiency Increased Asset Value and Marketability Regulatory Compliance and Incentives Investor and Tenant Demand for Sustainability Long-Term Risk Management From a real estate investor perspective, these investments can contribute to the attractiveness of the sector.

Marketing 59

Marketing Study Management Strategy 59

Acuvate

OCTOBER 24, 2022

Moreover, be it retail stores, e-commerce portals, or common messaging apps like WhatsApp, Facebook, and Instagram, consumers want CPG products to be marketed and sold everywhere, and not only expect speedy service but also want brands to understand their needs and preferences, market products accordingly, and remember them at every touchpoint.

Marketing 52

Marketing Strategy Strategy Artificial Inteligence 52

Christensen Institute

NOVEMBER 22, 2022

As I’ve recently highlighted in my latest blogs , there is great entrepreneurial opportunity in Africa’s electricity market: Africa’s mass nonconsumption of electricity is ripe for market creation. A brief history of the market-creating organization. Better market, better future.

Marketing 90

Marketing Entrepreneurship System Industry 90

Thinkers360 - Thought Leader Interviews

NOVEMBER 10, 2024

Thinkers360 Leaderboards : Announcing the Thinkers360 Top Voices North America 2024 , Top 50 Global Thought Leaders and Influencers on HealthTech 2024 , Top 50 Global Thought Leaders and Influencers on Cloud Computing 2024. Thinkers360: What are your current responsibilities and what’s a typical day look like?

Leadership 52

Leadership Engagement Marketing Industry 52

Christensen Institute

JANUARY 4, 2024

Despite these growing proof points, efforts to improve education lean on mental models, theories of change, and investment strategies that routinely ignore the social side of opportunity. I suspect that most discussions about AI in education in 2024 will be about efficiencies gained, not connections lost. Please share your thoughts!

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Policies Innovation ChatGPT Tools 116

Brunner

MARCH 1, 2024

If you lead marketing at a B2B company, how do you describe your customers? At Brunner, we work with business brands like YellaWood on marketing to hearts, not businesses. In 2021, millennials made up 60% of all buyers in the B2B tech market with that number expected to grow in the coming years, according to Trust Radius.

Marketing 52

Marketing Technical Review Trends Study 52

Thinkers360 - Thought Leader Interviews

NOVEMBER 4, 2024

Thinkers360 Leaderboards : Announcing the Thinkers360 Top Voices EMEA 2024 , Top 50 Global Thought Leaders and Influencers on Sales 2024 , Top 50 Global Thought Leaders and Influencers on Personal Branding 2024. TH: I am the CEO of DLA Ignite which means I set the strategy and culture of the business.

Leadership 52

Leadership Underperforming Technical Team Marketing Video 52

Planview

APRIL 29, 2024

Most strategies carry with them a failure rate of 60-90%. This isn’t a revelation: Organizations have been dealing with failed strategies for decades. However, this is 2024—the year AI must prove its value. Employee engagement can be the missing link between strategy and execution.

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Engagement Strategy Strategy Underperforming Technical Team 69

Brunner

JUNE 17, 2024

B2B marketing leaders from all types of industries shared insights, examples, and light-bulb moments about the latest in B2B thinking at this year’s ANA Masters of B2B Marketing Conference last week in Naples, Fla. Brand-to-demand is the insight that your buyer is not in the market for your product 95% of the time.

Marketing 52

Marketing Conference Tools Competition 52

Brunner

JUNE 18, 2024

97% of CMOs in a Boston Consulting Group study believed brand marketing was important for awareness and consideration, although a far lower percentage made it a priority. Here are five essential ways to put your B2B brand’s values at the heart of your marketing efforts and truly resonate with today’s business buyers.

Marketing 52

Marketing Underperforming Technical Team Report Engagement 52

Brunner

DECEMBER 20, 2023

She’s executive vice president of marketing at Crayola, a brand whose products have long been considered to be for kids. Lozano shared the story at this fall’s ANA Masters of Marketing conference of how Crayola identified a key audience insight that has helped the company unlock sales to an entirely new audience — adults.

Marketing 52

Marketing Data Trends Creativity 52

Planview

JUNE 17, 2024

In research conducted by Economist Impact, commissioned by Planview , 86% of executives believe their organization needs to improve accountability in strategy implementation. 1] Drawing from this, we can infer that the market recognizes the value of strategic portfolio management, but there seems to be a gap in realizing its full potential.

Management 75

Management Agile Roadmap Data 75

Cascade Strategy

SEPTEMBER 30, 2022

A whole new Cascade experience: Our most significant upgrade ever to your strategy execution platform. Since the pandemic hit, the markets around the world have been quite unpredictable… to say the least. Since the pandemic hit, the markets around the world have been quite unpredictable… to say the least.

Strategy 52

Strategy Strategy Technical Review Report 52

Paul Hobcraft

SEPTEMBER 9, 2024

During the month of August 2024 I undertook some fairly intensive research work on Business Ecosystems. Dynamic ecosystems require businesses to be highly adaptable, continually revising their strategies to remain competitive. Each category has its unique characteristics and implications for business strategy.

Design 130

Design Generative AI Strategy Strategy 130

eZassi

OCTOBER 29, 2024

Types of Open Innovation Models Examples of Open Innovation Top 10 Best Practices for Open Innovation in 2024 What is Open Innovation? Open innovation is a forward-thinking strategy that emphasizes collaboration and external input to drive innovation. Table of Contents What is Open Innovation?

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Open Innovation Collaboration Innovation Examples 52

Brunner

APRIL 11, 2024

Campaign timeframe: Lenten season 2024 Supporting Brunner teams: Account Management, Brand Strategy , Creative Services , Integrated Marketing Planning The post Lenten Campaign Celebrates Return of LaRosa’s Beloved Menu Items appeared first on Instant Insights.

Video 52

Video Creativity Strategy Strategy 52

Planview

MARCH 29, 2024

In other words, they do not align engineering activities with business strategy. According to the 2024 Gartner® Market Guide for SEI platforms , they “provide…data-driven visibility into the engineering team’s use of time and resources, operational effectiveness, and progress on deliverables.” Efficiency : Are we working well?

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Software Engineering Software Underperforming Technical Team Data 64

Thinkers360 - Thought Leader Interviews

MARCH 22, 2024

She is featured in Thinkers360’s annual leaderboards: Top 50 Global Thought Leaders and Influencers on Mobility 2024 , Top 50 Global Thought Leaders and Influencers on Digital Transformation 2023 and 125 Podcasts from Thinkers360 Thought Leaders You Should Listen To in 2024 to name just a few.

Video 52

Video Leadership Marketing Artificial Inteligence 52

eZassi

SEPTEMBER 5, 2024

As we move towards the final quarter of 2024, it’s time to start thinking about your innovation budget for 2025. The coming year promises to be a pivotal one, with rapid technological advancements and market shifts requiring a strategic and well-considered approach to R&D investments.

Software 52

Software Trends Innovation Technology 52

Leapfrogging

MARCH 2, 2020

But, unlike other transformations that destroy existing markets, low-code and no-code software promises to make software itself even more ubiquitous than it is today. That said, understanding the market and the implications of no-code and low-code software will be important whether you’re in the software industry or not.

Software 130

Software Disruption Industry Marketing 130

eZassi

SEPTEMBER 27, 2024

Prepare for 2025 Innovations Maximize Your Year-End Budget with Technology Discovery Reports As we approach the end of 2024, many organizations are faced with the familiar challenge of allocating remaining budget dollars in a way that provides lasting impact.

Report 52

Report Technology Trends Innovation 52

eZassi

SEPTEMBER 27, 2024

Prepare for 2025 Innovations Maximize Your Year-End Budget with Technology Discovery Reports As we approach the end of 2024, many organizations are faced with the familiar challenge of allocating remaining budget dollars in a way that provides lasting impact.

Report 52

Report Technology Trends Innovation 52

Ecosystems4Innovating

NOVEMBER 11, 2024

Needing to resolve the Challenges in Implementation : Despite the interest, some organizations face challenges in fully implementing ecosystem strategies. Evolving Perspectives: As businesses continue to navigate the complexities of the modern market, the adoption of ecosystem thinking is expected to grow.

Case Study 59

Case Study Design Collaboration Design Thinking 59

Brunner

OCTOBER 31, 2023

We chose to partner with Brunner because of their reputation for developing comprehensive integrated strategies deeply rooted in data with a clear understanding of reaching our target audience across multiple channels and platforms,” said Pete Anhalt, president of Dairyland. “We

Groups 52

Groups Policies Ideation Marketing 52

Acuvate

MARCH 16, 2023

The Customer Data Platform (CDP) market is growing exponentially and is expected to reach a whopping $10.3 CDPs are all the rage right now among contemporary, far-sighted marketers, and with good reason. Ultimately, it powers targeted and measurable marketing So, yes, CDPs can solve many of your data and insight bottlenecks.

Data 52

Data Marketing Video Examples 52

Thinkers360 - Thought Leader Interviews

AUGUST 2, 2024

In this edition, we speak with Matthew Lieberman who is the Chief Marketing Officer of PwC US/Mexico and an innovative executive at the crossroads of marketing, media, and technology. ML: I have a non-traditional background and am not a classically educated marketer.

Technical Review 59

Technical Review Generative AI Marketing Tools 59

Paul Hobcraft

MAY 9, 2024

This iterative approach is driving innovation by ensuring that solutions are aligned with user needs and market realities. Organizations are using agile methodologies to rapidly test and iterate on ideas, keeping up with the pace of change and market demands. Leaders are not the only ones who have ideas.

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Collaboration Artificial Inteligence Agile Ideation 147