CMOE

DECEMBER 21, 2023

As 2023 comes to a close, it is the perfect time to reflect on lessons we’ve learned throughout the year and plan for 2024’s uncertainties. Maybe your strategy was successful, and perhaps it didn’t pan out, but you certainly faced unexpected challenges and victories that you didn’t plan for. Plan for tomorrow today.

Agile 64

Agile Strategic Thinking Policies Culture 64

Christensen Institute

NOVEMBER 22, 2022

As I’ve recently highlighted in my latest blogs , there is great entrepreneurial opportunity in Africa’s electricity market: Africa’s mass nonconsumption of electricity is ripe for market creation. A brief history of the market-creating organization. Better market, better future.

Marketing 90

Marketing Entrepreneurship System Industry 90

Brunner

MARCH 18, 2024

Those findings and much more are packed into the 2024 “What Home Buyers Really Want” report , an essential source of customer insights for building supplies brands. We’re just back from hearing the NAHB’s latest insights at the 2024 International Builders’ Show in Las Vegas. Let’s talk!

Trends 52

Trends Marketing Report Study 52

Leapfrogging

MARCH 2, 2020

But, unlike other transformations that destroy existing markets, low-code and no-code software promises to make software itself even more ubiquitous than it is today. That said, understanding the market and the implications of no-code and low-code software will be important whether you’re in the software industry or not.

Software 130

Software Disruption Industry Marketing 130

Innovators Alliance

JULY 17, 2024

These resources have come directly from IA members over the first half of 2024 – we hope you can dig into these innovation resources this summer! What Innovators Alliance Members are Reading: Dancing with Robots: The 29 Strategies for Success in the Age of AI and Automation by Bill Bishop. Genres: Technology, AI.

Resources 52

Resources Tools Entrepreneurship Generative AI 52

PlanBox Innovation

DECEMBER 21, 2023

As we embark on the “ corporate innovation odyssey ” that is 2024 (as Planbox CEO Ludwig Melik calls it), equipping ourselves with the right features in our innovation toolkit cannot be overstated. But what exactly constitutes “must-have” features for innovation management in 2024? Follow me on LinkedIn.

Innovation Management 52

Innovation Management Management Underperforming Technical Team Brainstorming 52

Acuvate

OCTOBER 24, 2022

Moreover, be it retail stores, e-commerce portals, or common messaging apps like WhatsApp, Facebook, and Instagram, consumers want CPG products to be marketed and sold everywhere, and not only expect speedy service but also want brands to understand their needs and preferences, market products accordingly, and remember them at every touchpoint.

Marketing 52

Marketing Strategy Strategy Artificial Inteligence 52

Leapfrogging

MARCH 2, 2020

But, unlike other transformations that destroy existing markets, low-code and no-code software promises to make software itself even more ubiquitous than it is today. That said, understanding the market and the implications of no-code and low-code software will be important whether you’re in the software industry or not.

Software 100

Software Disruption Industry Marketing 100

Paul Hobcraft

JULY 15, 2020

The two briefly discussed green Hydrogen and where Electrolyzers will fit within the future strategy of building a broader Hydrogen business. Not only will it galvanize product development in scaling up, but giving that essential policy clarity and financial backing will also see an energy European trading market for carbon-free hydrogen.

Technical Review 208

Technical Review Industry Technology Policies 208

Planview

APRIL 29, 2024

Most strategies carry with them a failure rate of 60-90%. This isn’t a revelation: Organizations have been dealing with failed strategies for decades. However, this is 2024—the year AI must prove its value. Employee engagement can be the missing link between strategy and execution.

Engagement 69

Engagement Strategy Strategy Underperforming Technical Team 69

eZassi

SEPTEMBER 26, 2024

Unlock Innovation Now and Implement in 2025 Maximize Your Year-End Budget with Challenge-as-a-Service As we enter Q4 of 2024, many companies are looking for smart ways to allocate their remaining budget while setting the stage for success in the new year.

Ideation 52

Ideation Innovation Programs Crowdsourcing Innovation 52

Paul Hobcraft

SEPTEMBER 9, 2024

During the month of August 2024 I undertook some fairly intensive research work on Business Ecosystems. Dynamic ecosystems require businesses to be highly adaptable, continually revising their strategies to remain competitive. Each category has its unique characteristics and implications for business strategy.

Design 130

Design Generative AI Strategy Strategy 130

Planview

JUNE 17, 2024

In research conducted by Economist Impact, commissioned by Planview , 86% of executives believe their organization needs to improve accountability in strategy implementation. 1] Drawing from this, we can infer that the market recognizes the value of strategic portfolio management, but there seems to be a gap in realizing its full potential.

Management 75

Management Agile Roadmap Data 75

Business and Tech

AUGUST 6, 2021

This trend is expected to persist all the way through 2024, Garter finds. According to Burning Glass Technologies, a labor market analytics firm, the second-fastest growing cybersecurity skill needed over the next five years is cloud security , following on the heels of application security development. Securing the cloud.

Technical Review 130

Technical Review Training Data Industry 130

Brunner

MARCH 1, 2024

If you lead marketing at a B2B company, how do you describe your customers? At Brunner, we work with business brands like YellaWood on marketing to hearts, not businesses. In 2021, millennials made up 60% of all buyers in the B2B tech market with that number expected to grow in the coming years, according to Trust Radius.

Marketing 52

Marketing Technical Review Trends Study 52

Paul Hobcraft

MAY 9, 2024

This iterative approach is driving innovation by ensuring that solutions are aligned with user needs and market realities. Organizations are using agile methodologies to rapidly test and iterate on ideas, keeping up with the pace of change and market demands. Leaders are not the only ones who have ideas.

Collaboration 148

Collaboration Artificial Inteligence Agile Ideation 148

Brunner

DECEMBER 20, 2023

She’s executive vice president of marketing at Crayola, a brand whose products have long been considered to be for kids. Lozano shared the story at this fall’s ANA Masters of Marketing conference of how Crayola identified a key audience insight that has helped the company unlock sales to an entirely new audience — adults.

Marketing 52

Marketing Data Trends Creativity 52

Cascade Strategy

SEPTEMBER 30, 2022

A whole new Cascade experience: Our most significant upgrade ever to your strategy execution platform. Since the pandemic hit, the markets around the world have been quite unpredictable… to say the least. Since the pandemic hit, the markets around the world have been quite unpredictable… to say the least.

Strategy 52

Strategy Strategy Technical Review Report 52

Leapfrogging

MARCH 19, 2019

Trillion by 2024. Companies that don’t transform will be instantly shut out of these and other markets. Adidas will stop using virgin polyester by 2024, only using recycled materials to create its products. That’s not surprising given the packaging and packaging materials industry is expected to exceed $1.3

Disruption 100

Disruption Industry Underperforming Technical Team Internet of things 100

Brunner

JULY 12, 2023

With creative thinking and new strategies being implemented, Brunner is partnering with clients to find ethical ways to store and gather data. This new rule is scheduled to take effect in the latter half of 2024. This information provides marketers with valuable data in placing future, targeted ads.

Data 94

Data Marketing Policies Creative Thinking 94

Planview

MARCH 29, 2024

In other words, they do not align engineering activities with business strategy. According to the 2024 Gartner® Market Guide for SEI platforms , they “provide…data-driven visibility into the engineering team’s use of time and resources, operational effectiveness, and progress on deliverables.” Efficiency : Are we working well?

Software Engineering 64

Software Engineering Software Underperforming Technical Team Data 64

Brunner

JUNE 17, 2024

B2B marketing leaders from all types of industries shared insights, examples, and light-bulb moments about the latest in B2B thinking at this year’s ANA Masters of B2B Marketing Conference last week in Naples, Fla. Brand-to-demand is the insight that your buyer is not in the market for your product 95% of the time.

Marketing 52

Marketing Conference Tools Competition 52

Brunner

JUNE 18, 2024

97% of CMOs in a Boston Consulting Group study believed brand marketing was important for awareness and consideration, although a far lower percentage made it a priority. Here are five essential ways to put your B2B brand’s values at the heart of your marketing efforts and truly resonate with today’s business buyers.

Marketing 52

Marketing Underperforming Technical Team Report Engagement 52

Norbert Bol

NOVEMBER 9, 2024

The main drivers for these investments are: Cost Reduction and Energy Efficiency Increased Asset Value and Marketability Regulatory Compliance and Incentives Investor and Tenant Demand for Sustainability Long-Term Risk Management From a real estate investor perspective, these investments can contribute to the attractiveness of the sector.

Marketing 59

Marketing Study Management Strategy 59

PlanBox Innovation

JULY 5, 2023

Organizations have been steadily expanding their innovation networks to include diverse data and content sources to understand trends, emerging technologies and other possible sources of market disruption, but face challenges in managing the vast amount of available information. An Innovation Management Assessment is a logical first step.

Artificial Inteligence 82

Artificial Inteligence Trends Data Innovation Management 82

Paul Hobcraft

APRIL 3, 2024

I will tackle different approaches over several posts, but first, let’s look at organizational strategies and the distinct advantages Business Ecosystems can have compared to the more traditional ways of tackling challenges today. The appeal of having a more Agile Response: Why Ecosystems? Ecosystems support agility.

Change 100

Change Agile Collaboration Design 100

Brunner

APRIL 11, 2024

Campaign timeframe: Lenten season 2024 Supporting Brunner teams: Account Management, Brand Strategy , Creative Services , Integrated Marketing Planning The post Lenten Campaign Celebrates Return of LaRosa’s Beloved Menu Items appeared first on Instant Insights.

Video 52

Video Creativity Strategy Strategy 52

Thinkers360 - Thought Leader Interviews

AUGUST 2, 2024

In this edition, we speak with Matthew Lieberman who is the Chief Marketing Officer of PwC US/Mexico and an innovative executive at the crossroads of marketing, media, and technology. ML: I have a non-traditional background and am not a classically educated marketer.

Technical Review 59

Technical Review Generative AI Marketing Tools 59

Thinkers360 - Thought Leader Interviews

MARCH 22, 2024

She is featured in Thinkers360’s annual leaderboards: Top 50 Global Thought Leaders and Influencers on Mobility 2024 , Top 50 Global Thought Leaders and Influencers on Digital Transformation 2023 and 125 Podcasts from Thinkers360 Thought Leaders You Should Listen To in 2024 to name just a few.

Video 52

Video Leadership Marketing Artificial Inteligence 52

Acuvate

MARCH 16, 2023

The Customer Data Platform (CDP) market is growing exponentially and is expected to reach a whopping $10.3 CDPs are all the rage right now among contemporary, far-sighted marketers, and with good reason. Ultimately, it powers targeted and measurable marketing So, yes, CDPs can solve many of your data and insight bottlenecks.

Data 52

Data Marketing Video Examples 52