2024 Marketing Technology 
Digital Tonto
JANUARY 7, 2024
GDP would fall by 14% and the ad market, which fueled the media business I ran, fell by 85%. We have wars raging, authoritarian regimes on the rise, deep challenges posed by climate change, and the need to regulate our technology, especially, but not only, artificial intelligence. In 2009, it felt like the world was ending.
Innov8rs
NOVEMBER 5, 2024
At The Innovator’s Handbook 2024 Launch Event last year December, we invited several thought leaders and experts to share their predictions for what would happen in the world of corporate innovation in 2024, in short 8-min talks. Innov8rs | ROI, AI, ESG and more. The year did fly by… and much has happened.
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Planview
JANUARY 9, 2025
Results like higher productivity and faster time to market made this emerging concept of a product operating model catch fire and grow. 1 Business and technology leaders predict that the project-to-product shift will continue to expand within their organizations, lasting into the next five years and beyond. Published on Oct.
Leapfrogging
JANUARY 7, 2025
Utilize Technology: Harness techy tools to jot down ideas on-the-fly. Revenue Spike 10% 8% Lagging, rethink marketing moves Smiles from Customers 90% 85% Needs more customer service mojo Employee Vibes 80% 75% Boost team hangouts With each check-in, adjust your playbook to keep it real and relevant.
Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology
Ever wondered why sales and marketing teams often struggle to collaborate effectively? Diverging goals, poor communication, and conflicting strategies frequently create silos, leading to a disconnect where marketing efforts fail to translate into substantial sales conversions. Enter Account-Based Marketing (ABM).
Leapfrogging
FEBRUARY 13, 2025
They bridge the gap between advanced technological capabilities and practical business applications. You may find yourself working on projects involving machine learning, natural language processing, computer vision, and other AI-related technologies.
Wellspring
FEBRUARY 23, 2021
Because of this strain, consumers are more inclined to invest in technologies to improve the functionality of their space. Home automation can also provide convenience, comfort, energy savings , and general optimization of day to day life and routines. Source: Wellspring for Tech Scouting Data.
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. Stakeholder Engagement 👥 Learn strategies to secure buy-in from sales, marketing, and executives.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm of marketing potential! Save your seat today!
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
We’ll explore how brands can integrate a modern commerce solution within their existing infrastructure to move faster, adapt to market changes, and fuel long-term growth without the risks of a full migration. 💡 Seamless Integration: Enhance functionality and connect new technologies with ease.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! 📆 February 21st, 2024 at 9:30am PST, 12:30pm EST, 5:30pm GMT Register today to save your seat!
Speaker: Jason Cottrell and Brian Walker
Now, retail success depends on integrating a blend of diverse technologies to thrive. Distinguish credible vendors from the pretenders in a crowded market. 📅 June 20, 2024 at 9:30 am PT, 12:30 pm ET, and 5:30 pm GMT The era of all-in-one platforms is over. Gradually upgrade your systems for continuous improvement.
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