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The work undertaken is often seen as a drain, not repeatable, and poor on the efficient definition of understanding we have in place today as the work undertaken, not yielding the returns if the concept is more radical due to time horizons or business model constraints. Today we live in a more connected world, technology has enabled this.
A while back, one of my consulting partners from another office asked me to review their client’s innovation process. Their team had been engaged to review why their innovation process was not delivering results. What companies and management don’t realise is that this is a completely normal human reaction.
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As one of the world’s top experts on innovation and growth, Rita’s work is regularly published in the Harvard Business Review. One of the top ten business thinkers in the world as named by Thinkers50, Whitney is an expert at smart growth leadership. Magazine Great Leadership Speaker. Twitter: rgmcgrath. Tiffani Bova.
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