Five Unicorn Scaleup Strategies
Leapfrogging
FEBRUARY 21, 2023
based software companies started since 2003 and valued at over $1 billion by public or private market investors. For the unindoctrinated, “lean” is the term coined in a 1988 MIT Sloan Management Review article by John Krafcik, who recently retired as CEO of Google’s Waymo division. What does it mean in a business context?
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