Remove Airlines Remove Culture Remove Underperforming Technical Team
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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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Strategy to Execution to enable Intelligent Enterprise

Rmukesh Gupta

Suppose that the organisation has a history of not being able to come up with breakthrough innovations, cant suddenly develop them. Converting Strategy to behaviour: If the strategy development process results in a 10 slide powerpoint to explain the strategy, we can be sure that the execution of that strategy is going to be challenging.

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The Importance of Casting a Wide Net While Innovating

Qmarkets

Read on to discover innovation best practices from Robert's experience working at a range of renowned companies, including Citibank, Delta Airlines, and most recently Southwest Airlines. In contrast, weak innovators tend to rely on a more closed scope to generate ideas. Wise words, indeed.

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What is Digital Transformation in Business and Why is it Important?

Moves the Needle

Digital products in the hands of customers, such as banking, airline or music apps, represent the last piece of the digitization puzzle since many of the back-end systems and processes became computerized over the last several decades. Digital transformation is just as much about changing the company culture as it is about the technology.

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The Importance of Casting a Wide Net While Innovating

Qmarkets

Read on to discover innovation best practices from Robert's experience working at a range of renowned companies, including Citibank, Delta Airlines, and most recently Southwest Airlines. In contrast, weak innovators tend to rely on a more closed scope to generate ideas.

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Why you need extreme constraints to fuel innovation

hackerearth

The team calls itself a curiosity driven research group at Stanford, trying to invent novel technologies with clinical applications with a current focus on resource-poor settings. In an Agile system, you could adjust cost, scope, and schedule to impact development positively. Have you heard of the “Prakash Lab”?

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Brands In Memoriam 2012

CorporateIntel

Here then are my top label farewells for the current calendar year: Continental Airlines : As a result of the merger between United and Continental, the marketing folks did the right thing and picked one brand to make it easier to find your tail logo on the runway. Can you imagine a good reason to continue two separate editorial teams?