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How to Design for Outcomes

Tim Kastelle

This is a lesson that Timothy Prestero and his organisation Design that Matters learned painfully. In 2010, DtM came out with an incubator designed for use in developing countries that won a ton of awards. Ideas that do both are what Mark Payne calls two-sided solutions in his book How to Kill a Unicorn.

Design 270
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The limitations, criticisms and new pathways for Design Thinking – Part One

Paul Hobcraft

Let me summarize where we are today in design thinking. In the past couple of weeks, I have been spending a fair amount of time on investigating design thinking. This is part one of my thoughts that came out of investigating and researching design thinking in the past couple of weeks.

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Designing Unique Workshops is hard work

Paul Hobcraft

I believe any design of workshops must meet your needs, to push the thinking and to generate new returns in innovation understanding. A great book, written by Bill Sharpe, explaining the Three Horizons often comes to mind. Which end of the innovation spectrum do we need to go? Workshops can mean different things to different people.

Design 243
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Interview with Design Thinking Leader Steven Forth on What Makes Business Model Innovation So Challenging

IdeaScale

Ibbaka is a consulting and technology development company focused on helping companies bring innovations to market and to help them to scale. SF : The one that we are investing in quite heavily right now is one for design thinking. We also manage the design thinking group on LinkedIn, which has about 174,000 members.

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Value Proposition Canvas Template

Leapfrogging

The Value Proposition Canvas is a strategic innovation tool designed to ensure that a product or service aligns closely with what customers truly want and need. This tool is widely used in startups, corporate innovation teams, product management, marketing, and customer experience design. What is the Value Proposition Canvas ?

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Hedgehog Model Template for Business Strategy

Leapfrogging

Hedgehog Model: A Practical Guide for Strategy Projects The Hedgehog Model , developed by Jim Collins in his book Good to Great , is a strategic framework that helps organizations find their core focus and achieve long-term success. Enhances Market Positioning Ensures companies build their brand around a well-defined concept.

Strategy 130
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Harness the Random with this Method

Destination Innovation

Say you roll 4, 4, 2, 6 the team has to conceive and design a plan for a TV program about a CEO and a teenager who get involved in a robbery at a theatre. I have found that this method can work well for new product, service and marketing initiatives. Taken from the e-book, How to Generate Ideas. Journalist. Restaurant.