Tullio Siragusa

NOVEMBER 28, 2022

Design Thinking for Startup Sales Success: A Step-by-Step Guide. By following these steps, you can create a successful sales environment that will help your start-up grow, but you can go deeper and truly differentiate yourself by applying Design Thinking to key steps to help your startup thrive.

Design Thinking 62

Design Thinking Design Brainstorming Culture 62

Tullio Siragusa

OCTOBER 23, 2023

Blending Metrics and Empathy with Design Thinking: The New Paradigm in Leadership The contemporary leadership environment requires a meticulous balance between quantitative evaluations and genuine human connection. With Design Thinking as the tool, a new paradigm is set to emerge, merging metrics-driven and empathy-driven leadership.

Design Thinking 62

Design Thinking Leadership Design Ideation 62

Tullio Siragusa

AUGUST 15, 2022

Recession Proof Your Business the Design Thinking Way. With some strategic Design Thinking methodologies, you can protect your business from falling apart and improve it so you can grow. What Is Design Thinking? Design Thinking assists organizations in creating value for people.

Design Thinking 62

Design Thinking Design Underperforming Technical Team Idea Generation 62

Tullio Siragusa

JULY 10, 2023

Leveraging Design Thinking for IT-Business Alignment in Prioritizing Mission-Critical Needs In the 21st-century business world, the role of IT has transitioned from a support function to a strategic driver of business success. The Power of Design Thinking Design Thinking provides a beacon of hope to bridge this IT-business gap.

Design Thinking 62

Design Thinking Design Ideation Fractional CTO 62

Tullio Siragusa

OCTOBER 9, 2023

Companies should invest in design thinking, ethnographic research and other human-centric innovation methods. However, human ingenuity and thinking-outside-the-box remain indispensable. Use design thinking approaches to empathize with customers and question assumptions. Empathy and intuition remain indispensable.

Software Review 118

Software Review Technical Review Artificial Inteligence Agile 118

Tullio Siragusa

SEPTEMBER 25, 2023

Design Thinking: Sculpting Business Personality A business’s personality is like an iceberg. By integrating Design Thinking, businesses can ensure that their personality isn’t just authentic but also resonates powerfully with their audience. It’s these submerged elements that truly define a brand.

Design Thinking 118

Design Thinking Tips Design Training 118

Tullio Siragusa

NOVEMBER 14, 2022

The root of Design Thinking is empathy. Design Thinking is a customer-centered approach to problem-solving that can be applied to a wide range of fields, including marketing and sales. Design Thinking can help to drive sales because it is centered on leveraging empathy. Drive More Sales with Design Thinking.

Design Thinking 62

Design Thinking Design Tips Ideation 62

Tullio Siragusa

JANUARY 2, 2023

Design thinking can be a useful approach to conduct market research and understand the target market’s needs, competitors, and market trends. Here are some key steps to use design thinking when conducting market research: Empathize: Understand the target market’s needs, pain points, and challenges.

Marketing 62

Marketing Strategy Strategy Software Review 62

Open Innovation EU

OCTOBER 11, 2017

This approach could also have been placed underneath the funnel: co-design usually happens with both partners and customers and is meant to have a more human-centered design approach in your R&D-funnel. It has become a main topic of research within design thinking. More info: Steen, Manschot & De Koning (2011).

Open Innovation 85

Open Innovation Crowdsourcing Innovation Collaboration 85

Tullio Siragusa

SEPTEMBER 30, 2024

Instead of rallying only the executive team, the founder invites junior staff to brainstorming sessions. It gives people agency when they feel helpless, and it reveals hidden strengths you might have otherwise missed. Take a marketing agency that loses a major client overnight.

Leadership 62

Leadership Software Review Technical Review Culture 62

Tullio Siragusa

SEPTEMBER 9, 2024

Think of it as a marketing strategist, copywriter, and analyst rolled into one. For brainstorming catchy headlines, social posts, and taglines. Jasper For generating blog posts, emails, and ad copy. Canva AI To create professional-quality visuals with ease. How to Apply It: Use AI tools to plan a month of content in a few hours.

Artificial Inteligence 62

Artificial Inteligence LEAN Tools Agile 62

Tullio Siragusa

JULY 1, 2024

Instead of watching five hours of YouTube, use that time to create something, even if its just journaling or brainstorming ideas. Here are some actionable strategies: Limit Passive Content Consumption Set time limits on social media and passive entertainment.

Exercises 62

Exercises Comparison Engagement Brainstorming 62

Inceodia

FEBRUARY 6, 2019

I started my career as a software engineer in the ’90’s when waterfall was our go-to project method. It works well for software, for creating solutions to well defined problems. But what about those, wicked complex problems that need a more design thinking approach? Brainstorm solutions.

Learning 40

Learning eBook Agile Innovation 40

Tullio Siragusa

OCTOBER 30, 2023

Observe First, Act Second  —  Tip: Before jumping in, take a moment to assess the situation.  —  Example: Listening to a brainstorming session before offering solutions can provide more comprehensive insights.

Leadership 62

Leadership Underperforming Technical Team Tips Guidelines 62

Tullio Siragusa

MARCH 25, 2024

Involve employees in brainstorming sessions to find circular solutions, making them active participants in the transition. Strategies: Lead with Conviction: Demonstrate the long-term benefits of circular models through pilot projects and success stories.

Leadership 62

Leadership Policies Innovation Collaboration 62

Tullio Siragusa

NOVEMBER 27, 2023

Solutions: Structured Feedback Mechanisms: Implementing structured mechanisms for feedback and ideas, such as regular brainstorming sessions or digital suggestion boxes, can help manage employee input effectively. This ensures that all voices are heard but within a framework that is manageable and constructive.

System 62

System Case Study Policies Culture 62