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The single best way to improve your brainstorming sessions

Idea to Value

Brainstorming doesn’t work. And that is because most brainstorming sessions are not designed to deliver results for the company , only for the facilitator. You may have seen the four basic rules of brainstorming, taken from Alex Osborn’s Applied Imagination : The Four Rules of Brainstorming: Go for Quantity.

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Growth Hacking Marketing Template

Leapfrogging

Originally coined in the startup world, the term refers to strategies that prioritize agile experimentation, data-driven decisions, and cross-functional collaboration especially between marketing, product, and engineering teams. Collaborate Across Teams Growth hacking works best when marketing, product, design, and engineering work together.

Marketing 130
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Getting back to the Future about Innovation

Paul Hobcraft

We will attempt to focus on one of these in each short video produced. We both find the value of Divergence and Convergence thinking as not just a practical place for brainstorming but for allowing a conversation to firstly diverge and then converge in different ways to resolve and focus opinions. It lays in a common foundation.

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15 most important Innovation Theories your company should be using

Idea to Value

An excellent example, outlined in the video below, is Adobe’s Kickbox program, which gives anyone who has an idea and wants to try it out a box with advice on how to approach the experiment and a pre-paid credit card with $1,000 to be used however the person wants. If this doesn’t work, it is going to make me look bad.

Company 254
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Innovative Team Collaboration: Igniting Creativity for Extraordinary Results

Leapfrogging

Nurturing Innovative Team Collaboration In the rapidly evolving business landscape, innovative team collaboration has become a cornerstone for companies seeking to remain competitive and adaptive. In this context, team collaboration isn’t just recommended; it’s imperative for survival and success.

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Expert Interview Series: Michel van Hove of Strategos About Creating Innovation Within a Company’s Culture

IdeaScale

My career began with a small company in the entertainment industry that developed the first large screen stadium video displays for U2 and other leading music acts. Often you are the initiator and the evangelist as well as the project manager and team leader. Tell us a bit about your background. What drew you to Strategos?

Culture 94
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Making Brainstorming Work

Rmukesh Gupta

One of the most important skill that businesses need to develop is their ability to continuously innovate and stay ahead of their competition. One of the meta skills that organisations will need to develop if they are to flex their innovation muscle is the ability to do great brainstorming sessions.