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Please, we need a different Innovation narrative

Paul Hobcraft

Our innovation processes stay islands of knowledge stubbornly not flowing across organizations, informing others and giving the right levels of insights, support, or collaboration needed. Today we live in a more connected world, technology has enabled this. What we see increasingly is “innovation ecosystems.”

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What makes the Innovation Ecosystem different?

Paul Hobcraft

These are complex challenges where high levels of collaboration, knowledge exchange and discovery are essential. The understanding leading to new innovative solutions needs to be connected up, more transparent and collaborative. Organisations influence each other; they build out the knowledge terrain.

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The Arrival and Potential of Knowledge Graphs into Our World

Paul Hobcraft

Knowledge Graphs help us to form essential context and that has been often missing or poor cousin to content. Struggling to get out of the technical jargon, so be ready and have patience. AI is getting to a point where it will drive the next wave of technology disruption. Knowledge Graphs provide the context.

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How Can Healthcare Marketers Navigate Reporting in a Post-OCR Guidance World that Aims to Protect Patient Privacy? 

Brunner

Last year, a healthcare client told me that they would need to stop tracking their paid advertisements due to new rules from the U.S. This means that healthcare organizations cannot use the usual tracking technologies, like cookies and pixels, that could potentially reveal personal information about patients. Office of Civil Rights.

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Technology Scouting or Technology Landscaping: Tactics or Strategy?

eZassi

A critical aspect of any innovation management program is thoroughly understanding your own technology portfolio and how it fits within the technology ecosystem of both known competitors and potential collaborators alike. Technology Scouting. Verify and vet technology solutions and providers.

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Choosing your direction of travel

Paul Hobcraft

You do get tired of hearing “we are looking to become a value-creating solution provider”, yet the willingness to really create collaborative networks is still stuck in the “us and them” mentality. A radically different productivity model, more collaborative and open, more interacting across the communities that make up the broader ecosystem.

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10 Most Popular Tech Scouting Questions Answered

PlanBox Innovation

But how do large companies really track, identify, and launch initiatives that create value from these emerging technologies? Here are the 10 most popular tech scouting questions we’ve been asked over the years, and some best practice advice on what you can do to focus your efforts to maximize output in the short-, mid-, and long-term.