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L.I.V.E. (Lean Innovation, Validation & Execution): A new, more effective way to manage multiple innovation projects

Idea to Value

This new management method makes it nearly impossible for innovation teams to fail at delivering multiple challenging innovation projects faster, with less risk and lower required budgets. Most innovation experts often say that traditional management processes are not the way to run innovation projects. And this is true.

Project 250
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Innovation project or Innovation Capability?

Jeffrey Phillips

Innovation theater happens when companies and executive talk up innovation but fail to do anything. No, today I want to talk about the differences and problems when companies focus on innovation as a discrete project, versus what they really need, innovation as a competency or capability.

Project 209
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Why every innovation plan will fail when it hits the market

Idea to Value

.”, the sentiment also applies to innovation projects. Companies often create elaborate plans for what their projects are supposed to achieve once they are released. They might even plan growth projections based on scenarios of customer update and viral growth. And then… The market hits back.

Marketing 218
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3 Traps on the Way to Becoming a Customer-Centric Company

Harvard Business Review

Researchers analyzed data from more than 1,000 customer-centricity transformation projects over the past 25 years. Most run their company or customer relationships based on a product-focused mindset, which puts the onus on finding a market to sell one’s products to, rather than orchestrating growth together with customers.

Company 114
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The Definitive Guide to Embedded Analytics

But many companies fail to achieve this goal because they struggle to provide the reporting and analytics users have come to expect. It will show you what embedded analytics are and how they can help your company. Every application provider has the same goals: to help their users work more efficiently, and to drive user adoption.

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Company Innovation: Key Approaches and Real-Life Examples

Qmarkets

The companies that excel are those that continuously explore new ideas, enhance their processes, and adapt to changing environments. This article delves into various types of company innovation, highlighting real-life examples of businesses that excel in these areas.

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Finding Product/Market Fit After Launch: What to Do When You’re Already on the Market?

IM Insights

The book explores how to effectively find Product/Market Fit when innovations are already built or at least partially developed without having factored in the market need properly. He shares his perspective on why understanding progress in increments is key, especially when navigating high-risk innovation projects. [05:00]

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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5 Early Indicators Your Embedded Analytics Will Fail

In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.". Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late.

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Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

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Business Models Changing the Landscape of Growth and Innovation

Speaker: Cheryl Perkins, Founder and President, Innovationedge

Companies these days cannot afford to stand still! Cheryl Perkins, Founder and President of Innovationedge and a visionary business leader, will share best practices of companies who are defining and implementing new business models. These models are used to create new pathways to value and deliver growth in today’s business climate.

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How To Set Up Innovation So That It Aligns With And Enables Corporate Strategy

Speaker: Paul Heller

Most innovation work proceeds independently from company strategy. As a result, the products that arrive in the market are not well aligned with the company’s goals.

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Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.