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With the number of users on this platform reaching 100 million in 2009, this venture could be seen as a success, however in comparison to what it could have achieved, it should be considered an abject failure. These two yahoo softwareengineers would go on to become the founders of Whatsapp. A messenger ascends. Picture perfect?
With the number of users on this platform reaching 100 million in 2009, this venture could be seen as a success, however in comparison to what it could have achieved, it should be considered an abject failure. These two yahoo softwareengineers would go on to become the founders of Whatsapp. A messenger ascends. Picture perfect?
However in comparison to what it could have achieved, Yahoo serves as an important business failure case study. The only difference is that WhatsApp was first to capitalise on the innovative capabilities that were being offered by mobile devices, despite possessing categorically inferior technology and resources. Picture Perfect?
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