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7 TENETS OF CREATIVE THINKING

Michael Michalko

What are the mental processes, attitudes, work habits, behaviors, and beliefs that enable creative geniuses to view the same things as the rest of us, yet see something different? You Are Creative. Artists are not special, but each of us is a special kind of artist who enters the world as a creative and spontaneous thinker.

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Creating Innovation Connections as the Customer Advocate

IdeaScale

These insights can become the inspiration sparks of your group’s creative thinking. Bezos took a strong stand that the company must not create a business strategy designed only to protect their existing business when their customers clearly wanted something else. Begin with the End .

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TO GET A DIFFERENT PERSPECTIVE, TURN YOUR PROBLEM UPSIDE DOWN

Michael Michalko

For example, many famous artists have designed and mass-marketed consumer goods such as purses, T-shirts, messenger bags, and so forth for a handsome profit. Each artist prints his or her own design on a dozen wallets, which are priced at twenty-five dollars each. Either way, it’s the same figure.

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WE DO NOT SEE THINGS AS THEY ARE, WE SEE THEM AS WE ARE

Michael Michalko

MICHAEL MICHALKO is the author of Thinkertoys (A Handbook of Business Creativity) , which the Wall Street Journal reported “will change the way you think.” In addition, he created Thinkpak (A Brainstorming Card Set) , which is a novel creative-thinking tool that is designed to facilitate brainstorming sessions.

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THE EXQUISITE CORPSE

Michael Michalko

Some of the words they came up with were people, cruises, creative, furniture, charity, designer, custom, art, thin air, and celebrities. Fascinating and fun, Michalko’s strategies facilitate the kind of light-bulb moment thinking that changes lives — for the better. They tried the “exquisite corpse” technique.

Handbook 111
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SIMPLE WAYS TO INCREASE CREATIVITY IN YOUR ORGANIZATION

Michael Michalko

Creative Corner Provide a special area for people to engage in creative thinking. Stock the area with books, videos on creativity, as well as learning games and such toys as beanbags and modeling clay. Let’s Do Lunch Encourage weekly lunch-time meeting of three to five employees to engage in creative thinking.

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7 WAYS TO WAKE UP YOUR IMAGINATION

Michael Michalko

Following are tips on how to loosen up the group to energize their creative thinking. Ask participants to draw a personal symbol that metaphorically symbolizes their view about creativity. A six word description of creative thinking could be: “Last night confused. It can be anything…….an Chastity belt.