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Successful Product Development Campaigns Highlight the Power of Crowdsourcing

IdeaScale

Smart crowdsourcing yields successful product development. Fortunately, crowdsourcing tools allow the innovation process to involve consumers every step of the way. From toy companies to coffee to hotels, here are brands that leveraged crowdsourcing to encourage innovation. Need a better product? Ask your customers!

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Eleven Ways to use Crowdsourcing

Destination Innovation

How are firms using crowdsourcing? Ideascale have published a white paper on crowdsourcing which you can download. Here are the ways that are identified in the paper which also contains many examples and links: 1. This is when you use crowdsourcing to find the solution to a difficult or complex problem.

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Why is it Important to Get to Market Fast

IdeaScale

There are two huge reasons why it is important to get to market fast: to be the first and money. Get to Market First. In order to stand out, you must do everything you can to expedite the process of innovating in order to be the first to market. The post Why is it Important to Get to Market Fast appeared first on IdeaScale.

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Innovation Department Best Practices: A Talk with Peter Berger

IdeaScale

By separating innovation departments from other, traditional business departments, it’s easier to provide innovators with the autonomy they need to conceive of great ideas and to bring them to market. If you’d like to learn more, we invite you to download our Crowdsourcing to Innovate Products white paper.

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What Does Healthcare Innovation Entail?

IdeaScale

Typical healthcare innovation management strategies include: Scenario planning – where healthcare providers do long-range organizational planning in the context of known market forces, such as an aging population, or the emergence of large age-related disease populations. The post What Does Healthcare Innovation Entail?

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Top 5 Women Innovators of All Time

IdeaScale

How innovation is accomplished is changing too, and IdeaScale invites you to download our white paper on crowdsourcing and technology to learn how crowdsourcing improves speed-to-market while reducing R&D costs. The post Top 5 Women Innovators of All Time appeared first on IdeaScale.

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Understanding the Origins of Innovation

IdeaScale

Recently Jessica Day, Co-Founder and Vice President of Marketing & Communications at IdeaScale and Whitney Bernstein, Innovation Strategy and Customer Success of IdeaScale spoke with Australian podcaster Emmanuel Setyawan on the BizTalk with Emmanuel podcast. The Main Ingredient in Crowdsourcing Is the Crowd.