Remove Development Team Review Remove Software Engineering Remove Trends
article thumbnail

Using Generative AI to Drive Corporate Impact

TechEmpower Innovation

AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. By automating routine and complex tasks alike, AI allows engineers to focus on innovation and strategic tasks.

article thumbnail

How IBM, Intuit, and Rich Products Became More Customer-Centric

Harvard Business Review

Consider the battle waged by IBM’s software development teams between competing methods for getting closer to customers. The issue arose as a result of changes to IBM’s business model for software. In the past, IBM mostly provided enterprise software to customers who installed it on their own computers.

article thumbnail

New Study: 2018 State of Embedded Analytics Report

We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Why do some embedded analytics projects succeed while others fail? Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.