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Why Apple Has to Become More Open

Harvard Business Review

It's a question I couldn't help asking Don Tapscott after reading the new ebook he has co-authored with Anthony D. At the moment Apple can get away with this behavior, because it so powerful in the niche markets in which it operates and it has a small array of products. For them, openness is a better strategy.

article thumbnail

Why Apple Has to Become More Open

Harvard Business Review

It's a question I couldn't help asking Don Tapscott after reading the new ebook he has co-authored with Anthony D. At the moment Apple can get away with this behavior, because it so powerful in the niche markets in which it operates and it has a small array of products. For them, openness is a better strategy.