The Future of Marketing Is Intergenerational
Harvard Business Review
FEBRUARY 16, 2024
Older consumers can’t just be an afterthought for brands — but that doesn’t mean just shifting the focus from one generation to another.
Harvard Business Review
FEBRUARY 16, 2024
Older consumers can’t just be an afterthought for brands — but that doesn’t mean just shifting the focus from one generation to another.
Innovation Excellence
FEBRUARY 16, 2024
GUEST POST from Mike Shipulski All goals are arbitrary, but some are more arbitrary than others. When your company treats goals like they’re not arbitrary, welcome to the US industrial complex. What happens if you meet your year-end goals in June? Can you take off the rest of the year?
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Harvard Business Review
FEBRUARY 16, 2024
At first glance, it looks like health care in the United States is ripe for disruption. Digital technology advances have the power to help address the shortcomings of care delivery: It costs too much, its quality isn’t what it could and should be, and millions of people live hundreds of miles from the nearest hospital and/or don’t have a primary care doctor.
Planview
FEBRUARY 16, 2024
If AI poses one problem for leaders, it’s that there are too many opportunities. How do you select the right path for your organization out of all the available paths while keeping AI use responsible and ethical? Pair these considerations with internal and external pressures to rapidly adopt generative AI and scale it, and leveraging AI is easier said than done.
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Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?
Harvard Business Review
FEBRUARY 16, 2024
Self-worth is our set of core beliefs about our value as a human being. It’s how we see ourselves and who we perceive ourselves to be. People differ in what they believe they must be or do to have worth or value. When we externalize our self-worth, we get emotionally and chemically rewarded when we succeed. This inevitably turns into a never-ending loop in pursuit of instant gratification.
Rmukesh Gupta
FEBRUARY 16, 2024
The teacher, philosopher, J Krishnamurthy’s insight on the impact of culture on our thinking is deep and I believe right on target. We are social beings and our evolutionary biology still plays a significant role in how we show up, think and act in social settings. This in turn has an impact on what we think about, how we think about it and what are the boundaries within which we think about it.
Sopheon
FEBRUARY 16, 2024
So you’ve done your market research, you’ve developed your genius new product and you’ve just launched it for all the world to experience.
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