Who is minding the change and culture store?
Jeffrey Phillips
MARCH 12, 2024
In my last two blogs, I made the argument that given how fast change is happening, your strategy must incorporate and address external change and the ability to change internally. Otherwise, you are creating strategy that ignores exceptionally powerful forces that are creating change and shifting the competitive markets in real time. In the more recent blog, I wrote about what I consider the most difficult thing to change in an organization - its culture.
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