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It’s not ideal, but it’s a reality—some businesses hit a point of no return. Their core products are no longer relevant, the wave there are riding has crashed, or their demographic’s needs have shifted. While some businesses throw in the towel, others explore entirely new business models. The brands below slightly repositioned themselves, drastically expanded [.
As a passionate customer insight strategist, I tend to prefer an outside-in business strategy, meaning one that looks at customers’ latent or hidden needs and translates them into solutions that will serve them. In other words, a strategy that focuses on co-creating value together with your customers.
One of the biggest questions I am getting from businesses at the moment is what the potential impact of a recession or the slowdown of the economy might have on their innovation efforts. And according to a new report by Innovation Leader and KPMG USA called “ Benchmarking Innovation Impact, from InnoLead.” (available for download from Tuesday 7 Feb 2023), the outlook shows that there are potentially major problems ahead for innovation teams.
In an era of budget, time, and labor constraints, is it possible to sell your ideas and concepts (which often require money, time, and labor to implement) to the CEO, CFO, board of directors, or whoever is in charge of the final decision? The answer is yes! You can sell your ideas up; it simply depends on how you frame the opportunity. First things first: When you’re selling your ideas up, don’t talk about the idea itself.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
The aviation industry’s carbon footprint accounts for 2.1% of all carbon emissions and 2.5% of greenhouse gases. Aviation has proven one of the hardest industries to decarbonize, but it’s important to keep trying, as commercial and freight aviation collectively made up 3.5% of greenhouse gas emissions in 2021. In other carbon-heavy transportation industries – railroad, shipping, and trucking – hydrogen power and electrification have proven sufficient but do not provide the amount of high-density
credit InnoLead and KPMG I have always welcomed the KPMG LLP-sponsored InnoLead benchmarking report; this is for the third year. I received a note from Scott Kirsner , who leads the team at Innolead, and he offered me a chance to read the report before its official release today at 12 PM ET time and suggested I can post anytime, so here goes. This report provides a definitive innovation benchmarking document for leaders in strategy, R&D, design, and other innovation roles inside large organi
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Business Innovation Brief brings together the best content for business innovation and strategy professionals from the widest variety of industry thought leaders.
In 2008, the world experienced a severe financial crisis. The crisis began in the United States, where a housing market bubble burst, causing home prices to plummet and many homeowners to default on their mortgages. This led to a crisis in the banking and financial sector, as many banks held toxic mortgages on their books.… The post How To Manage Yourself Out Of A New Great Recession in 2023 appeared first on IDEATE + EXECUTE.
The automotive industry has undergone a significant and radical transformation in recent years with the advent of smart, connected, electric, and autonomous vehicles leading the charge. This technological revolution has. The post How to drive extreme tech innovation in the automotive industry appeared first on Innovation360.
In today’s episode of the Idea to Value podcast , we speak with Innovation Leader management team of Scott Kirsner (previously on the podcast here ) and Alex Slawsby about the b reaking new InnoLead report “ Benchmarking Innovation Impact 2023 “ We cover the most important data on innovation teams, including the changes in appetite for different types of innovation projects based on the uncertainty in the coming 2023 economy.
In The Righteous Mind, social psychologist Jonathan Haidt makes the point that many of our opinions are a product of our inclusion in a particular team. Because our judgments are so closely intertwined with our identity, contrary views can feel like an attack. So we feel the urge to lash out and silence opposition. That almost guarantees a failure to survive victory.
Innovation is key to overcoming crises. This guide outlines how businesses can navigate uncertainty by adapting strategies, embracing open innovation, and strengthening resilience. Learn how to reassess business models, engage external expertise, and build a robust innovation ecosystem. Explore the three phases of crisis response—from immediate adaptation to long-term transformation—and discover how collaboration accelerates progress while reducing costs.
Lead Scoring in B2B Sales: Transforming the Process with Design Thinking Lead generation and qualification is a critical aspect of B2B sales success, but it’s also a time-consuming and complex process. With an abundance of leads, sales teams often struggle to determine which ones to prioritize and focus on, leading to wasted time and missed opportunities.
GUEST POST from Shep Hyken What do Apple, Zappos, and Chick-fil-A have in common? They are considered “rockstar” brands. Their loyal customers—and they have many—keep coming back and evangelizing these brands, singing their praises to the world. The customers are also willing to defend their favorite brand should someone say something negative about it.
Innovation is as much about understanding customer needs as it is about passion, and customer feedback is essential to entrepreneurs. Here are four ways to use customer feedback to improve businesses.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Customer experience is one of the most crucial aspects of any business, and it can mean the difference between retaining loyal customers or losing them to competitors.
Cholera is back in Malawi, the southeastern African country. And this time, the outbreak is worse than anything the country has ever experienced on record. More than 1,000 people have died and over 30,000 are infected. Malawi has appealed to the World Health Organization (WHO) for more than seven million oral cholera vaccines. Not much is known about when the vaccines will be delivered.
GUEST POST from David Burkus Teams face a lot of different challenges. Leading a team involves leading through many challenges. You’re given performance objectives. You map out a plan of execution with your team. But pretty quickly, you will run into challenges—both seen and unseen.
The space economy is worth nearly $500 billion — why wouldn't you want to get involved if you can? Use these four tips to find out how you can get started.
The DHS compliance audit clock is ticking on Zero Trust. Government agencies can no longer ignore or delay their Zero Trust initiatives. During this virtual panel discussion—featuring Kelly Fuller Gordon, Founder and CEO of RisX, Chris Wild, Zero Trust subject matter expert at Zermount, Inc., and Principal of Cybersecurity Practice at Eliassen Group, Trey Gannon—you’ll gain a detailed understanding of the Federal Zero Trust mandate, its requirements, milestones, and deadlines.
As an innovation manager, you’re tasked with the challenging responsibility of leading the development and implementation of new ideas, products, and initiatives that will drive growth and competitiveness for your company. Managing a complex innovation program can be a difficult and time-consuming task, but with the help of ChatGPT, the advanced AI language model developed by OpenAI, you can streamline your processes and achieve your goals more efficiently. 1.
Musician Bad Bunny recently made history when he became the first exclusively Spanish performing artist to be nominated for Album of the Year at the 2023 Grammys. But what is equally noteworthy are the songs he chose to open the ceremony. As someone who quite frequently listens to Bad Bunny songs whether they come up on Spotify, the radio, or the local brunch spot, I know that the songs he performed, “ El Apagón ” and “ Después de la Playa ”, although well liked, are not his most popular nor the
GUEST POST from Stefan Lindegaard Teams and organizations need to be agile, resilient and able to effectively navigate change and transformation to stay ahead in today’s fast-paced business environment. Thus, the above question is one I often ponder upon and discuss in my network and circles.
Everyone's been talking about ChatGPT since its release in November 2022. Appropriately harnessing this tool can be a powerful resource when executed efficiently.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
These activities are designed to help organizations get started with innovation. Our ability to adapt and innovate is essential in an ever-changing technological landscape. Businesses and organizations who want to stay ahead must evolve and learn from and with their customers to create better solutions to life’s challenges. The use of innovation activities is one way to accomplish these goals, spur creativity, and drive business or organizational growth.
Many analysts and leaders alike are aghast at CVS’s acquisition of Oak Street Health (OSH) for $10.6B, which represents a revenue multiple of 3.4x to 4.9x. But instead of speculating about whether this is a wise financial decision based solely on what we know now about CVS and OSH as separate entities, it’s more productive to consider how CVS’s strategy execution moving forward will make this acquisition succeed or fail.
GUEST POST from Mike Shipulski Restaurants aren’t open as much as they used to be because they cannot hire enough people to do the work. Simply put, there are too few people who want to take the orders; cook the food; deliver food to the tables; clear the tables; and wash the dishes.
How can organizations prioritize innovation initiatives that align with the company’s overall strategic goals and objectives? In this article, we address just that. The following sections will examine why this alignment is essential to ensure a higher rate of success for businesses. Moreover, we present different ways to prioritize innovation projects based on the Gartner® 6 Practices for Effective Portfolio Management.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
These exercises are designed for innovative workshops and sessions. Innovation exercises are designed to help participants find creative solutions to life’s everyday challenges. We’ve helped organizations across the world go beyond what they thought was possible by using some of these techniques! 1. Design thinking Design thinking is a problem-solving approach that puts the user at the center of the design process.
Innov8rs | It takes an innovation system to drive innovation performance. Alongside clear innovation priorities, optimized innovation pathways, and empowered innovation people, innovation portfolio management is a primary component of a complete innovation system. These elements already exist in almost every successful organization and are connected behind the scenes.
GUEST POST from Art Inteligencia Futurology (aka Future Studies or Futures Research) is a subject of study that attempts to make predictions and forecasts about the future. It is an interdisciplinary field that draws from a variety of sources, including science, economics, philosophy, and technology.
Execution excellence is one of the top challenges leaders face globally— 90% of them fail to achieve their goals. In addition, two-thirds of large organizations globally struggle to implement their strategies. Many leaders understand what needs to be done within their organization. But how to fulfill that objective is often the challenging part. Establishing the right department goal and roadmap is key to overcoming companies’ execution challenges and obstacles.
GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.
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