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Relying on AI tools can reduce our ability for critical thinking

Idea to Value

While this can save time and mental effort, it may also lead to a reduced engagement in the deeper thought processes that underpin critical thinking. Participants who heavily relied on AI tools were less likely to engage in independent analysis and problem-solving. These results were also statistically very significant.

Tools 209
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Engaging Your Workforce: The Key to a Thriving Innovation Culture

IdeaScale

Building a thriving innovation culture is every organization's dream. Yet, many companies struggle to unlock the creative potential of their workforce. When employees feel like cogs in a machine, their innovative spirit gets stifled. They become passive observers, watching ideas fizzle out due to a lack of support and recognition.

Culture 236
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Why Is Strategy Important for Employee Engagement?

CMOE

Lack of engagement has cost the business world 8.8 In contrast, when team members know and understand company strategy, they are more likely to feel engaged in their work. Engaged team members are better contributors and increase retention while reducing turnover. It bolsters company success and keeps team members engaged.

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We need to shift from scalable efficiency to scalable learning.

Paul Hobcraft

We need to shift from scalable efficiency to scalable learning but how can we liberate creative energy, how can we achieve higher engagement? For this, we need to think about some modern engagement platforms that have ’engagement and knowledge’ at their heart. Let me offer some thoughts on this engagement need.

Learning 363
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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? You'll learn how to create more efficient marketing plans, tailor experiences to specific customer needs, and align your marketing efforts to improve both engagement and ROI!

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How to Engage Employees in Innovation—and Make It Part of Everyday Work

HYPE Innovation

Yet, one of the biggest challenges organizations face is engaging employees in innovation while they manage their daily responsibilities. Innovation isnt just for R&D teams or leadershipits a company-wide effort.

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Humanising agility to innovate

IdeaScale

Like many others, I invested time in isolation during the pandemic to engage in various online learning programs. As a highly credentialed coach who coaches many global Agile and SCRUM leaders in major international and local organisations, I enrolled in an Agile Coach Certification Program and enthusiastically attended all daily sessions.

Agile 195
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The Benefits of Innovation in Times of Crisis

Learn how to reassess business models, engage external expertise, and build a robust innovation ecosystem. This guide outlines how businesses can navigate uncertainty by adapting strategies, embracing open innovation, and strengthening resilience.

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Evolving Beyond Intent: Create Customer Value with Signals

Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester

Key Takeaways: Unlock Buying Signals 🔐 Leverage signals beyond intent to better understand target accounts Enhance Marketing Efficiency 🎯 Streamline campaigns by acting on diverse customer signals Boost Sales Success 🚀 Focus on actionable signals to improve close rates Transform Go-To-Market Strategy 🌐 Integrate signals (..)

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Stakeholder Engagement 👥 Learn strategies to secure buy-in from sales, marketing, and executives. Prototyping & UX 🛠 Get step-by-step guidance on building prototypes and designing user interfaces that maximize LLM usability.

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Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Learn how to refine targeting, personalize outreach at scale, and use automation the right way—without losing authenticity.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

By attending this session, you'll learn: How to develop a common view of the customer and define the roles of engagement 🔐 How to go beyond marketing and sales alignment, and truly align across the full customer journey 🌐 What key metrics can (and should) be used to unify marketing and sales 📈 and more!

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matter what’s coming next. Whether you’re refining your customer journey or exploring ways to personalize engagement, we’ll provide insights that help you create adaptable models that move as fast as the market does. .

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The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Create highly targeted segments to drive more contextual and personalized engagements. Satisfaction won’t cut it.

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3 Sizzling Ways to Warm Up Cold Calls

Dig into this eBook to find out how to make cold calling a thing of the past with: Powerful sales engagement and automation Insights, signals, and deep prospect research Alternative touchpoints that keep the conversation alive