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Why a Job-To-Be-Done Approach Can Be Crucial for the Success of Your Innovation Program

HYPE Innovation

But innovation is not a mixture of guesswork, searching in a random fashion what might strike a chord with your customers. Should innovation be made up of random events? Should all those ideas be collected in the first place? How many winning concepts derive from this?

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Four Ways to Improve Your Creative Confidence

IdeaScale

A 2017 Crowdsourced Innovation Report published by IdeaScale noted that more and more companies are embedding innovation initiatives at their organizations. 53% of the innovation programs are focused on leveraging the collective wisdom of employees. Improve innovation leadership. Scale innovation programs.

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Unique Ways Successful Startups are Changing the Corporate Innovation Landscape

Idea to Value

Here is a list of some of the most common: Reverse pitching event. A reverse pitching event requires corporations to pitch the problems they are seeking a solution for in front of startups. Issues affecting a reverse pitch event include a poor problem definition, a limited pool of applicants, and limited diversity of entrant startups.

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Why Are We Making Innovation So Complex?

Paul Hobcraft

We are fragmenting much within innovation. “ The Ten Types of Corporate Innovation Programs ,” an article was written by Jeremiah Owyang , founder of Catalyst Companies, provides a terrific list of possible types of innovative programs to consider. Dedicated Innovation Team. Innovation Tours.

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Lessons Learned About Innovation Communications from the City of Calgary

IdeaScale

In fact, government is sometimes seen as one of the least innovative industries , but some of our best stories this year came from the government. In this case, the City of Calgary was a leader in generating engagement with their innovation program. But how did they do it? But that was just to invite people to participate.

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Cutting-EDGE Innovation at Forvis Mazars: Gathering Momentum (Part 2)

Qmarkets

How do you build momentum behind an innovation program while navigating the complexities of a merger and integrating new teams? Sometimes, innovation success stories can be a bit myopic, focusing too narrowly on a single shiny campaign or headline-worthy results. If you missed it, you can read the first part of the story here.

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Top Themes from Open Nation DC

IdeaScale

We’ve been hosting a company-wide Open Nation event in Berkeley for three years now. Contreras dived into the importance of goal-setting and quantifiable metrics to any innovation program. Instead, focus on “actionable metrics,” which are “leading indicators of achieving the aligned objectives of your innovation program.”.