Fractional CTO Marketing Report 
TechEmpower Innovation
MARCH 4, 2024
AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. It also facilitates rapid prototyping, allowing for quicker iterations and thus shorter development cycles.
TechEmpower Innovation
JULY 24, 2023
Still, if you’re a business leader and your developers haven’t asked you these questions, look for a Fractional CTO to help navigate the critical early stage of development. How will you be taking this to market? Often this ties to marketing support. What about reporting and moderation? Free trials?
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TechEmpower Innovation
AUGUST 21, 2023
Other common scenarios that we’ve seen: Scaling and new markets: Your company and product are established, and now you’re scaling or going after new markets. Keeping up with the competition: You’re a market leader in a fast-growing field. These are classic inflection points for a development team.
Thinkers360 - Thought Leader Interviews
FEBRUARY 23, 2023
Thinkers360: Tell us a bit about your background and areas of expertise WG: As an internationally respected CIO and CTO who has lived and worked across Asia, Australia, Europe, and the Americas, I possess considerable multicultural awareness as well as adaptability. Thinkers360: How do you utilize Thinkers360?
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Huub Rutten
FEBRUARY 23, 2021
The most relevant Steering instrument is of course that he can set the financial targets for his reports, his board members like the CTO, CMO and the Commercial VPs. And still powerless? I think so, because big organization are not like small startups, there is a big distance between the CEO (the boss) and the shop floor.
Huub Rutten
FEBRUARY 23, 2021
The most relevant Steering instrument is of course that he can set the financial targets for his reports, his board members like the CTO, CMO and the Commercial VPs. And still powerless? I think so, because big organization are not like small startups, there is a big distance between the CEO (the boss) and the shop floor.
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