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In Group Bias: Why we prefer people who are similar to ourselves

Idea to Value

It partially comes down to a cognitive bias called In-Group Bias. The In-Group bias shows that people naturally split other people into two groups: those who are similar to themselves (the In-Group) and those who are different from themselves (the Out-Group). close friends. occupations. political identity.

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A Remote Innovation Brainstorm Method

Destination Innovation

Here is a brainstorm method I call ‘The Postal Service’ You gather a group of say 6 to 10 people on a Zoom meeting and explain the challenge. The group now reassembles in threes – typically in Zoom break out rooms. Each group of three shares their proposals – six in all. I recommend it to you.

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Boost Creativity by Thinking in Pictures

Destination Innovation

You can use these pictures as a random stimulus where the group calls out ideas based on a picture. In small groups of two or three people pool their ideas and develop one or two to feed back to the whole group. In small groups of two or three people pool their ideas and develop one or two to feed back to the whole group.

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Status Bias Inhibits Innovation

Destination Innovation

Researchers at the University of Innsbruck in Austria carried out a study in which they sent out the same academic paper to three groups of reviewers. The second group were told the paper was written by Sabiou Inoua, a relatively unknown PhD student. The third group were not told who the author was.

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

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Groupthink

Idea to Value

Have you ever been in a group discussion, where it seems like a decision was made that nobody actually thought was ideal? Groupthink occurs when a group of people need to make a decision, and due to the pressure of not creating conflict between the group members and a desire for harmony, come to an irrational or dysfunctional decision.

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The law of diffusion of innovation

Idea to Value

Rogers’ research was the culmination of analysing more than 508 examples of diffusion of new ideas across a wide range of industries and social groups. Often there is a pride associated with being in an exclusive group of forward thinkers. This group makes up about 2.5% This group makes up about 13.5% Not always.

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ABCs of Data Normalization for B2B Marketers

At its core, data normalization is the process of creating context within your marketing database by grouping similar values into one common value. Well, marketers rely on this grouping to reach their goals. Why is this so essential?

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How To Create A Movement To Drive Transformation In Your Company Or Industry

Speaker: Greg Satell

What you need is a cascade: small groups that are loosely connected but united by a common purpose. Everybody has something they'd like to change, whether it is a problem in their organization, their industry, their community or society at large. When they synchronize their collective behavior as networks, they become immensely powerful.

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Service Delivery: When Is the Right Time to Deploy Your AI?

Speaker: Dick Stark and Casey Steenport

Decision-makers have been experimenting with Artificial Intelligence in smaller groups and have started adopting AI into mainstream environments in their organizations. The big buzz is around Artificial Intelligence, and how it can help IT service delivery teams crush their goals.

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Best Practices for Modern Records Management and Retention

Speaker: Sean Baird, Director of Product Marketing at Nuxeo

In this webinar, we will: Examine the pitfalls that prevent groups from failing to meet company and regulatory expectations. He will highlight real-world successes and analyze the key strategies and technologies that help organizations find balance.

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Connecting Analytics to Strategy - Keeping Your Corporate Objective In Sight

Speaker: Tom Evans, Senior Principal Consultant and Trainer, 280 Group

In this webinar, Tom Evans of 280 Group will share insights and lessons learned to better help you understand how to integrate strategy into your analytics discussion. This situation is exacerbated even more when product managers are faced with the immediate pressures and urgencies of rapid and iterative product development methodologies.

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Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.