Remove Idea Generation Remove Ideation Remove Social Innovation
article thumbnail

Recession Proof Your Business the Design Thinking Way

Tullio Siragusa

The idea generation phase involves various possible solutions, then the designers start prototyping, gaining feedback, and ongoing iterations. All these step-by-step processes after idea generation eliminate bad design. Ideate and Collaborate. The outcome is the result of prototype iteration and customer feedback.

article thumbnail

Design Thinking Is Fundamentally Conservative and Preserves the Status Quo

Harvard Business Review

As some of these design thinking concepts have sloshed into the world of policy, and social change efforts have been re-cast as social innovation, the queasiness around the approach has also begun to surface in the field of public policy. However, most critics have missed the main problem with design thinking.