Ideation Marketing Radical Innovation 
Paul Hobcraft
OCTOBER 1, 2018
I mean anyway “we really don’t believe in innovation, it all is full of risk, uncertainty and those unknowns and that is the last place to go when you are fighting in a different set of market conditions, isn’t it?”. So where does innovation sit within your organization? Two reports recently came out. Now that is shocking!
eZassi
NOVEMBER 27, 2024
What is Discontinuous Innovation? An innovative product, service, or process that dramatically transforms an existing market by introducing a groundbreaking concept or technology. Innovators must conceive their innovation strategy around their business objectives and incorporate both Continuous and Discontinuous Innovation.
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Integrative Innovation
AUGUST 1, 2014
The funnel describes the main stages and gates every idea has to pass through on its way to a product, service or business model innovation. Typically, the first stage of an innovation funnel is “ideation”, the last one “market launch”. Breakthrough innovations should be identified and implemented in iterative processes.
whataventure
DECEMBER 15, 2020
For corporates, radical innovations are, in most cases, a nice-to-have or the cherry on top of the cake. Rarely innovation projects are being prioritized over the daily business. However, especially in radical innovation projects, the customer segments are so different that it just does not make sense in most cases.
Innovation 360 Group
MAY 21, 2020
Innovation 360 has used this framework in many assignments. Often it is misused as a framework for assessing a specific market or even an organization itself. PESTLED illuminates current influences, but more importantly, it alerts you to rapidly approaching changes and market dynamics across industries.
Innov8rs
APRIL 7, 2024
Innov8rs | Breakthrough innovations are characterized by their ability to disrupt or redefine the competitive landscape, often rendering existing solutions obsolete. They represent a radical departure from existing products, services, or processes, paving the way for new markets, industries, and value networks.
Qmarkets
APRIL 17, 2024
By definition, it refers to the introduction of groundbreaking products or services that fundamentally change market dynamics, often rendering existing solutions obsolete. This form of innovation doesn’t just improve on existing products; it completely redefines them, creating entirely new markets and consumer behaviors.
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