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How to Kill Innovation Projects

Destination Innovation

Starting exploration projects. Killing the weaker projects. They are all important but I believe that the most vital is #8 – the ability to kill off the weaker projects. Starting evaluation projects is harder but you need to start many because no-one knows which will succeed. Listening to customer feedback.

Project 238
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Confirmation bias: Looking for information to prove you are right

Idea to Value

Confirmation bias is a bias that most of us suffer from, and is the tendency for you to search for, interpret, favour, and recall information in a way that confirms or supports your prior beliefs or values. Simply put: we want to find information that proves that we were right all along. Biased interpretation of information.

Data 238
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Information Bias: Paralysis by Analysis

Idea to Value

Sometimes, having more information will not make your decisions any better. Yet many people panic before making any decision, and want to keep gathering more data and information before they feel “ready” to make the correct choices. And one of the cognitive biases which may underpin it is called the Information Bias.

Analysis 159
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L.I.V.E. (Lean Innovation, Validation & Execution): A new, more effective way to manage multiple innovation projects

Idea to Value

This new management method makes it nearly impossible for innovation teams to fail at delivering multiple challenging innovation projects faster, with less risk and lower required budgets. Most innovation experts often say that traditional management processes are not the way to run innovation projects. And this is true.

Project 250
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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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Innovation project or Innovation Capability?

Jeffrey Phillips

No, today I want to talk about the differences and problems when companies focus on innovation as a discrete project, versus what they really need, innovation as a competency or capability. Plus, innovation as a project demonstrates some investment in innovation but controls for cost and risk.

Project 160
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Anchoring: The bias which affects our ability to estimate & negotiate

Idea to Value

When you are about to negotiate, is it better to go first, or is it better to wait for the other person to show their hand and you then are able to adjust with more information? Anchoring is a process by which people are influenced by a piece of information given to them just before they are asked to make a judgement.

Study 274
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5 Early Indicators Your Embedded Analytics Will Fail

In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.". Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Brendan Witcher - VP, Principal Analyst at Forrester

To stay ahead of the curve, digital leaders are experimenting with less risky initiatives and scaling back on outdated projects that no longer yield impactful results. Join us for a deep dive into Forrester’s Predictions report to get more information on next year’s digital commerce landscape.

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Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. This buyers guide will cover: Review of important terminology, metrics, and pricing models related to database management projects.

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Living With Technical Debt: Balancing Quality and Perfection

Speaker: Cliff Gilley, The Clever PM

Unexpected details pop up, as small as UX that needs clean-up, and as big as a previously unforeseen flaw in the infrastructure of a project. Whether you like it or not - because it can’t be avoided. We have to accept that nobody gets away without some technical debt. July 24, 12:30 PM PST, 3:30 PM EST, 7:30 PM GMT.