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Understanding InnovationManagement. Is it a lack of innovation or an inability to cope with change? Either way, businesses need to identify where they are going wrong because innovation as a business strategy is here to stay. Like any business function, innovation can be managed. Roland Ortt and Patrick A.
Understanding InnovationManagement. Is it a lack of innovation or an inability to cope with change? Either way, businesses need to identify where they are going wrong because innovation as a business strategy is here to stay. Like any business function, innovation can be managed. Roland Ortt and Patrick A.
By integrating trend management into their business innovation processes, companies can stay relevant and capitalize on new opportunities as they arise. Unlike radicalinnovation, which involves significant breakthroughs, continuous improvement focuses on making small, consistent changes that collectively lead to substantial progress.
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