Learning Product Strategy Underperforming Technical Team 
Boxes and Arrows
NOVEMBER 17, 2015
*Meaning anyone who provides the vision for a product, whether it be in code, wireframes, comps, prototypes, or cocktail napkins. In years of presentations working at an agency, I learned to sense the tension building before a design was revealed. Design itself is a product. Does a designer just make pictures?
Moves the Needle
FEBRUARY 26, 2019
When it comes to the development and commercialization of new products , no one holds more accountability for the product’s ultimate success than the Product Manager. Product Manager” isn’t exactly a title that fits neatly into a box.
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BrainZooming
APRIL 21, 2017
For an airline, determining the correct way for a gate agent to manage boarding, or for a flight attendant to interact with passengers, are both elements of managing an internal brand team. Here are three internal branding weak spots the United incident highlights. Who Is Your Internal Brand Team?
BrainZooming
APRIL 5, 2016
While this constraint may seem (and actually be) ridiculous, it shaped how the Brainzooming method developed. What this suggests for you is that when working with a team, you don’t necessarily have to be ready to respond by saying ideas and concepts are good or bad. Strategic Thinking Exercises – 3 Responses to New Ideas.
BrainZooming
MAY 6, 2016
At the 2016 Brand Strategy Conference, Antonia Dean, Director – Marketing, Brand Development, & Strategy at The Estée Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company. Building the Team. Expect turnover in the team. Defining Success.
Leanstack
MAY 21, 2015
Read on to learn how to effectively define, measure, and communicate progress with your internal and external stakeholders without drowning in a sea of numbers. Off to the Races Bob and Josh hire a team and spend the next several months tracking progress against the execution of their plan. They are both fired.
BrainZooming
SEPTEMBER 1, 2015
Suppose you’re going into a meeting and taking over leadership of a team or initiative where those you will be leading have been involved and active previously. Develop a basic agenda for the meeting with the participants doing most of the talking, as you listen and summarize ideas. Solicit each participant’s ideas in advance.
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