Idea to Value
JANUARY 4, 2022
Have you ever worked for a manager or boss who did not want to hear bad news? In organsiations which suffer from the ostrich effect, it is not just that bad news is ignored. Two examples where leadership failed to take on board bad news are Volkswagen and Nokia. These organisations might then suffer from the Ostrich Effect.
Paul Hobcraft
JULY 30, 2020
It seems so simple doesn’t it – “bringing final ideas to market”. Here in Europe, it is often suggested that “Europe is the cradle of creativity”, perhaps but I think the United States is “the crucible of innovation”, it forges ideas and takes them to market far better. So easy to say, yet it does seem so very hard to achieve.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Idea to Value
JANUARY 7, 2022
Exploration on the other hand requires a mentality where not everything is known, new ideas need to be developed, tried, iterated and improved, and not everything that is attempted will work out as it was planned. Option 2: Innovation teams within each company brand / product unit. Positives: Simple. Negatives: Low remit to experiment.
Jeffrey Phillips
MAY 24, 2022
You don't need a pill, you need a team. Red Team / Blue Team The idea of a red team (attacker or hacker) versus the blue team (defender or good guy) has become a staple of cybersecurity, but it has an older history than that. What should happen next, and rarely does, is the creation of a disinterested red team.
Advertisement
Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.".
Jeffrey Phillips
SEPTEMBER 5, 2019
Whether you think that is a compelling line of reasoning for a jury trial or not, it might not be a bad way to think about innovation. You see, many companies cannot adequately define innovation for their employees and teams. The second has the innovation team dreaming up its own activities and defining its own outcomes.
Idea to Value
JULY 10, 2023
It might seem like a simple question, but humans are inherently bad at putting themselves in the perspective of other people. Impact on innovation and creativity Naïve realism can have a large impact innovation teams, especially when it comes to getting and processing feedback on an idea. These teams are often deep in egocentric bias.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.
Expert insights. Personalized for you.
225 
Let's personalize your content