Strategy Related Topics 
Idea to Value
JULY 20, 2021
The main problem is that companies that deliberately set out to disrupt and industry usually think that being different from the incumbents and aggressive in their marketing is a sound strategy, because they can point to the disruptors above as examples that it works. However, disruption is not a strategy you can plan for yourself.
Paul Hobcraft
DECEMBER 15, 2021
as a conversation between us, where we emphasise the important linkage between innovation and strategy. We need to resolve that issue within any innovation activity, it needs a “tight” linkage to strategy. Making that real alignment of strategy and innovation provides a good base.
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HYPE Innovation
FEBRUARY 7, 2023
As a passionate customer insight strategist, I tend to prefer an outside-in business strategy, meaning one that looks at customers’ latent or hidden needs and translates them into solutions that will serve them. In other words, a strategy that focuses on co-creating value together with your customers.
Harvard Business Review
AUGUST 27, 2024
Few companies have a clear idea of where strategy making ends and execution begins. As a result they develop strategic plans where they’re not required and fail to develop strategic plans where they are.
Speaker: Paul Heller
Most innovation work proceeds independently from company strategy. This challenge is particularly significant in organizations with transformation-oriented strategies, where innovation must directly support growth, scalability, and strategic pivots.
Idea to Value
APRIL 12, 2022
What soon becomes clear if you look at enough case studies is that both strategies can work for a company, but only if their innovation strategy and risk profile are set up to fully invest in the innovation opportunities when they present themselves.
Innovation Excellence
NOVEMBER 27, 2024
GUEST POST from Howard Tiersky If I told you I had a document in my hand that was the new digital strategy for your company, what would you expect it to contain? A list of projects? A “mission” statement? A technology vision? A competitive market analysis? A financial forecast? One of the problems with the […]
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