Wed.May 17, 2023

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What is Quantitative Market Research? Definition, Methods, Examples and Best Practices

IdeaScale

What is Quantitative Market Research? Quantitative market research is defined as a type of research that involves the collection and analysis of numerical data to understand market trends, consumer behavior, and other business-related variables. It typically involves surveying a large sample of people or a target audience to gather data using surveys, polls, or questionnaires, [.

Marketing 130
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AI Can Replace (Some) Jobs — But It Can't Replace Human Connection. Here's Why.

Entrepreneur - Innovation

Artificial intelligence is proving to be a capable assistant in countless workplaces. But when it comes to leadership, there's just no alternative for good communication other than human touch.

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What is Customer Experience (CX) Research? Definition, Importance, Methods and Best Practices

IdeaScale

What is Customer Experience (CX) Research? Customer experience (CX) research is defined as the method of systematically studying and analyzing customer interactions and perceptions, throughout their journey with a company or brand with the goal of improving these experiences. It involves gathering data and insights to understand customers' expectations, needs, preferences, and overall satisfaction with [.

Study 130
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Why We Must Focus on What AI Can Give Us Instead of Focusing on What It Could Take Away

Entrepreneur - Innovation

As we face a revolutionary technology, we should spend less time on what it will take away, and more time on how we will leverage it to create and accomplish more.

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Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

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What is Focus Group Research? Definition, Types, Methods, and Examples

IdeaScale

What is focus group research? Focus group research is defined as a qualitative research method used to gather data from a small, diverse group of people in a facilitated group discussion. This method is commonly used in marketing and social science research to gain insight into the opinions, attitudes, and perceptions of a target audience. [.

Groups 130
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Don’t Let Passion Lead to Burnout on Your Team

Harvard Business Review

Managers should focus on helping employees maintain their passion over time — not just stoking it in the moment.

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Organize Your Change Initiative Around Purpose and Benefits

Harvard Business Review

Connecting a project to core principles — and explaining how it will benefit stakeholders — can spark the motivation required for success.

Change 98
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What is Qualitative Observation? Definition, Types, Examples and Best Practices

IdeaScale

What is Qualitative Observation? Qualitative observation is defined as a research approach that seeks to understand social, cultural, and psychological phenomena through non-numerical data. It is a method of collecting and analyzing data that emphasizes the subjective experiences of individuals, the importance of understanding the context in which behavior and events occur, and the flexibility [.

Examples 130
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These Co-Founders Let Women Freeze Their Eggs for Free — Cracking Open the 'Inaccessible' Industry. Their Cutting-Edge Model Solves Another Major Fertility Issue Too.

Entrepreneur - Innovation

Just one egg-freezing cycle can cost upwards of $10,000. Cofertility co-founders Lauren Makler, Halle Tecco and Arielle Spiegel are giving women another option.

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Psychological Safety, Growth Mindset and Difficult Conversations to Shape the Future

Innovation Excellence

GUEST POST from Stefan Lindegaard How can we embrace and implement the growth mindset and psychological safety in our organization? How can we train our people and in particular our leaders on this? How do we get better at shaping the future?

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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How to Lead Across Cultures, Languages, and Geographies

Harvard Business Review

Can a young leader turn around a hugely diverse, underperforming global group?

Culture 74
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Latest Interview with the Future Forward Podcast

Innovation Excellence

I recently had the opportunity to sit down with Teresa Spangler of The Future Forward Podcast, about my work as a community builder, workshop facilitator, and thought leader on the topics of human-centered change and innovation, and some of my work with clients to create delightful customer and employees experiences, digital transformation, foresight, and innovation […]

Change 73
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The Head of Cirque du Soleil on Creativity and Strategy

Harvard Business Review

Why creativity is Cirque’s competitive edge.

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5 Steps to Successfully Implement Innovation Software | ITONICS

ITONICS

Making the decision to systemize and scale your innovation activities with software is the first big step to drive transformation and growth within your organization. But it’s only the beginning of your journey. The next challenging phase is seamlessly integrating your new system into the backbone of your business.

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How Embedded Analytics Gets You to Market Faster with a SAAS Offering

Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.

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Azeem on AI: Will Large Language Models Reshape Our Economies?

Harvard Business Review

Will large language models, such as OpenAI’s GPT-4, drive a paradigm shift across our economies?