2001 Marketing Radical Innovation 
Innovation 360 Group
JANUARY 28, 2020
Innovation is essential as a strategy for risk management, but it’s more than that. True innovation satisfies actual needs, not what consumers say that they need. True innovation brings more consumers into the market and grows the pie so that everyone can enjoy more. 1 spot in digital camera sales as recently as 2001.
Innovation 360 Group
MAY 29, 2016
A fter collecting and studying innovation data from over 1,000 companies in 62 countries, I’m often asked whether Small and Midsize Enterprises (SME) are more innovative and entrepreneurial than larger corporations. In times when the market dynamics, technology development, and diffusion are faster than ever, it is a natural question.
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Innovation 360
MAY 29, 2016
A fter collecting and studying innovation data from over 1,000 companies in 62 countries, I’m often asked whether Small and Midsize Enterprises (SME) are more innovative and entrepreneurial than larger corporations. In times when the market dynamics, technology development, and diffusion are faster than ever, it is a natural question.
Innovation 360 Group
MAY 10, 2016
According to their data and analysis (figure 1)companies that pursue the Need Seeker strategy show a much better alignment between business and innovation strategies and they also financially outperform their competitors that pursuit other strategies. Source: Jaruzelski, Staack and Goehle, Strategy&). How do you start the journey?
Innovation 360
MAY 10, 2016
According to their data and analysis (figure 1)companies that pursue the Need Seeker strategy show a much better alignment between business and innovation strategies and they also financially outperform their competitors that pursuit other strategies. Assemble the new board to match the diversity, culture and values of the markets you serve.
hackerearth
MAY 12, 2017
It was close to bankruptcy in the late 1990s with rivals BM, Dell and HP eating up the market. The company had a paltry 4 percent market share and losses of over $1 billion. Market expansion was what Apple needed, not a sizable chunk of the PC market. Mac’s unique features were shadowed by the premium price.
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