Idea to Value
JANUARY 28, 2022
Preckel & Holling (2006) : Investigation of correlation in 1328 German students. Jauk (2013) : Sample of 297 participants found a positive correlation between intelligence and creativity, but there was a threshold point of an IQ of 86 for ideational fluency, and IQ of 119 to be highly original. Does not support threshold theory.
Idea to Value
JUNE 28, 2023
A 2015 study of 180 participants over 9 weeks showed that creativity training not only significantly improved the participant’s view of their own creativity, it resulted in those participants producing more creative output A 2016 study showed one 1.5
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IdeaScale
FEBRUARY 26, 2019
The word “crowdsourcing” was first used in 2006 and in the context of Flickr. Oftentimes, companies can use crowdsourcing to ideate for a new product or product name ideas, such as the chip company Frito Lay with new chip flavor contests. No longer used that exclusively, crowdsourcing refers to any collective effort to achieve an end.
Qmarkets
MARCH 13, 2025
The term was popularized by Jeff Howe in 2006, when he described how businesses could leverage online communities to source innovative ideas. Idea management software (such as Q-ideate from Qmarkets) helps organizations streamline crowdsourcing with a proven, data-driven approach. Looking to streamline your crowdsourcing efforts?
IdeaScale
FEBRUARY 26, 2019
The word “crowdsourcing” was first used in 2006 and in the context of Flickr. Oftentimes, companies can use crowdsourcing to ideate for a new product or product name ideas, such as the chip company Frito Lay with new chip flavor contests. No longer used that exclusively, crowdsourcing refers to any collective effort to achieve an end.
Qmarkets
APRIL 8, 2021
In 2017 it was blocked for a few hours by the OOCL Japan, in 2006 it was blocked by the Okal King Dor for 8 hours, and before that in 2004 the Tropic Brilliance became lodged for 3 whole days. This is not a luxury that is afforded to most organizations, so it is critical to be quick to crowdsource – don’t hesitate to ideate!
Tullio Siragusa
AUGUST 14, 2023
When he took the reins at Ford in 2006, the company was facing dire financial straits. This method involves empathetic understanding, ideation, and experimental phases to address challenges innovatively. Fresh eyes can sometimes spot potential that those deeply entrenched in the industry norms may miss.
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