Remove 2011 Remove Competition Remove Marketing
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You need a red team, not a red pill

Jeffrey Phillips

Where innovators go wrong What a good red team investigation could do for innovation teams is to identify assumptions that are subject to a lot of variation, research that is a bit suspect or limited, unexpected competition or future shifts in customer needs or behavior that were ignored or overlooked.

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How Technology is Empowering the Modern Property Manager

Business and Tech

At the time we were looking to raise capital (between 2011 and 2013), businesses with women on the executive team received only 7 percent of the venture funding. I educated myself on SaaS metrics and benchmarks, customer support models, sales techniques, marketing, and even pitching to investors. This will make or break you.

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Covering Innovation My Way

Paul Hobcraft

You do need to find out more of the emerging Work to be done approach as it is a far more dynamic place for innovation to happen.The W ork-to-be-done is focused on connecting to the emerging areas of Organizational need being faced in today’s rapidly changing markets and diminishing resources. Its areas of focus: [link].

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Digital transformation – the need to transform our innovation approaches

Paul Hobcraft

McKinsey in 2011 identified that 72% of transformation programs fail to deliver on their targets so there is an awful lot of thinking, planning and working through any transformation to make sure you end up with the 28% of the success stories. We need to ask can this lead to disruption, ours and others for competitive advantage?

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Business Model Innovation Basics Series - Part 2: Why Business Model Innovation Matters

The BMI Lab Blog

Learnings from sports competitions Competition in business is similar to sports competitions – there are winners and losers. It also explains why prominent firms, which have been known for their innovative products for years, suddenly lose their competitive advantage?

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Our inabilities to adapt needs changing.

Paul Hobcraft

Then it becomes a mad scramble to transform ourselves, often with damaging consequences of deteriorating performance, battling more competition that are sensing our weakness, never capable of returning to those previous highs. Adapting the business model to the needs and desires of the market. This is where breakthroughs live.

Change 100
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Six Social Media Trends for 2011

Harvard Business Review

So what could we see happening in 2011? From Ford, to Dell, to Starbucks (client), to Jet Blue, and a host of other companies who have pioneered early uses of social media for business, 2011 will be the year these companies take a serious look at integrating social media, not only regionally but globally.

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