2014 Marketing Radical Innovation 
Innov8rs
APRIL 7, 2024
Innov8rs | Breakthrough innovations are characterized by their ability to disrupt or redefine the competitive landscape, often rendering existing solutions obsolete. They represent a radical departure from existing products, services, or processes, paving the way for new markets, industries, and value networks.
Paul Hobcraft
MARCH 27, 2018
BCG rightly is pointing out from their research that digital innovation is just taking over everywhere. They point out that since 2014, only four types of innovation and that are all related to digital, have grown increasingly in importance in their pursuit by companies.
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Innovation 360 Group
JUNE 9, 2020
Innovative ideas are purchased externally and often not well integrated. Difficulties with speed to market. It drives innovation to a transactional level and leads organizations to seek the perceived lower risk of acquiring new ideas vs developing them in house. The importance of radical innovation.
Tim Kastelle
FEBRUARY 21, 2015
Recently, the Boston Consulting Group (BCG) has published key findings of their latest “ Most Innovative Companies 2014 ” survey. According to BCG’s research, successfully innovating companies approach innovation as a system. Adaptability and innovation culture. Breakthrough innovators (i.e.
Tim Kastelle
APRIL 30, 2016
Let’s sum up some relevant findings of these studies, making the case for dual innovation management: BCG: Most Innovative Companies 2014 . This trend is even more pronounced among strong innovators, with those pursuing a centralized approach rising from 68 percent in 2013 to 71 percent in 2014.
Tim Kastelle
MARCH 7, 2016
As can be seen from the figure below, co-creation platforms feature some special characteristics that have a major impact on shaping new market environments: Created solutions are integrated and often cross-industry. Adapted from: https://nbry.wordpress.com/2014/06/27/massive-platforms-for-cocreation-the-new-normal-22/.
Integrative Innovation
AUGUST 1, 2014
The funnel describes the main stages and gates every idea has to pass through on its way to a product, service or business model innovation. Typically, the first stage of an innovation funnel is “ideation”, the last one “market launch”. However, we suggest a model that goes beyond the market launch and adds two more phases.
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